Senior Social Media Marketing Manager

Job Description:
We are looking for a creative and data-driven Social Media Marketing Manager to lead our social media strategy, increase brand awareness, and drive engagement across all digital platforms. The ideal candidate will be responsible for planning, implementing, and monitoring our social media campaigns to support business goals.

Key Responsibilities:

• Develop, implement, and manage social media strategies aligned with business objectives
• Create, curate, and publish engaging content across platforms such as Facebook, Instagram, LinkedIn, X (Twitter), and TikTok
• Monitor social media trends, tools, and applications to stay ahead of industry developments
• Analyze performance metrics and optimize campaigns using data-driven insights
• Manage social media calendars and ensure consistent brand messaging
• Collaborate with marketing, design, and content teams to produce high-quality content
• Respond to comments, messages, and customer inquiries in a timely and professional manner
• Plan and execute paid social media campaigns and track ROI
• Build and maintain relationships with influencers and partners
• Conduct competitor analysis and audience research

Required Qualifications:

• Bachelor’s degree in Marketing, Communications, Business, or a related field
• Proven experience as a Social Media Manager or similar role
• Strong understanding of major social media platforms and best practices
• Experience with social media management tools (e.g., Hootsuite, Buffer)
• Knowledge of analytics tools (e.g., Google Analytics, platform insights)
• Excellent written and verbal communication skills
• Creative mindset with attention to detail
• Ability to multitask and meet deadlines

Preferred Qualifications:

• Experience with paid advertising campaigns on social platforms
• Basic knowledge of graphic design tools (e.g., Canva, Adobe Creative Suite)
• Familiarity with SEO and content marketing principles
• Experience working with influencers or brand collaborations

Key Skills:

• Content creation and storytelling
• Data analysis and reporting
• Strategic thinking
• Time management
• Communication and interpersonal skills
• Creativity and adaptability

Working Conditions:

• Office based ( Onsite)

Pay: Rs80,000.00 - Rs120,000.00 per month

Work Location: In person