SEO Executive – E-Commerce (Leather Jackets)

Job Description:
TechHub International is an e-commerce apparel brand specializing in premium leather jackets for the US market. We are looking for a skilled and experienced SEO Executive who has hands-on experience working in the leather jacket or fashion e-commerce niche, specifically targeting the US marketplace.

The ideal candidate should have a strong understanding of technical SEO, on-page SEO, off-page SEO, and e-commerce SEO strategies to improve organic rankings, increase website traffic, and boost online sales.

Key Responsibilities:

• Conduct in-depth keyword research for the leather jacket niche in the US market
• Optimize product pages, category pages, and website content for search engines
• Implement on-page SEO strategies including meta tags, schema, internal linking, and content optimization
• Manage and execute off-page SEO campaigns, including high-quality backlink building
• Perform competitor analysis and identify opportunities for ranking improvements
• Monitor website performance using tools such as Google Analytics, Google Search Console, Ahrefs, or SEMrush
• Work closely with the content and development teams to improve technical SEO and site structure
• Track rankings, traffic, and conversions, and prepare SEO performance reports

Requirements:

• Minimum 3 years of proven SEO experience
• Mandatory experience in the leather jacket or fashion e-commerce niche targeting the US market
• Strong knowledge of e-commerce SEO and product ranking strategies
• Experience with SEO tools such as Ahrefs, SEMrush, Screaming Frog, and Google Analytics
• Understanding of technical SEO, link building, and content strategy
• Ability to analyze data and implement result-driven SEO strategies

Preferred Skills:

• Experience working with Shopify or WooCommerce stores
• Knowledge of conversion rate optimization (CRO)
• Familiarity with content marketing and SEO copywriting

Job Type: Full-time

Pay: Rs40,000.00 - Rs45,000.00 per month

Work Location: In person