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SEO Lead (Onsite, Lahore, PKR Salary)
Requirements:
- 4–6 years of hands-on SEO experience, including a minimum of 3 years in a leadership role.
- Proven experience working on SEO projects within IT services, SaaS, or digital marketing agency environments.
- Strong command of industry-standard SEO and analytics tools, including Ahrefs, SEMrush, and Screaming Frog.
- Excellent verbal and written communication skills, with the ability to manage stakeholders effectively.
- Experience working with U.S.-based clients and navigating highly competitive markets.
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Familiarity with Conversion Rate Optimization (CRO), user experience (UX) principles, and AI-driven SEO tools.
- Develop and implement comprehensive, end-to-end SEO strategies aligned with client goals.
- Lead keyword research initiatives and collaborate closely with content creators and development teams to ensure effective execution.
- Conduct and oversee in-depth technical SEO audits, including crawlability, indexing, and Core Web Vitals.
- Partner with developers to optimize CMS platforms and support seamless website migrations.
- Define and guide content strategies grounded in E-E-A-T principles (Experience, Expertise, Authoritativeness, Trustworthiness).
- Lead link-building campaigns and digital PR efforts to strengthen domain authority.
- Track, analyze, and report on SEO performance using tools such as GA4, Google Search Console (GSC), and SEMrush.
- Translate complex data into actionable insights and ROI-driven reports.
- Mentor and manage a team of SEO specialists, ensuring high performance and continuous development.
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Serve as the primary point of contact for internal stakeholders and key clients, maintaining strong professional relationships.
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