SEO & SEM Specialist

Key Responsibilities

• Plan, execute, and optimize SEM campaigns across platforms like Google Ads and Bing Ads for custom software, mobile, and web development services
• Perform keyword research and competitive analysis, identifying growth opportunities in English and Chinese markets
• Optimize ads, landing pages, and campaigns to maximize conversions and qualified traffic
• Collaborate with marketing, sales, and development teams to align SEM strategies with business objectives
• Track performance, prepare reports, and share actionable insights with stakeholders
• Stay updated on SEM trends and best practices

Requirements

• 3–5 years of hands-on SEO/SEM experience
• Strong knowledge of on-page, off-page, and technical SEO
• Proficiency with tools such as Google Analytics and Google Search Console
• iGaming industry experience is a plus
• Strong analytical, communication, and reporting skills

Job Type: Full-time

Pay: AED4,000.00 - AED8,000.00 per month

Experience:

• iGaming: 2 years (Required)

Location:

• Dubai (Required)