Role Purpose
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The Social Media Account Manager at Translation Empire is responsible for managing, executing, and optimizing the company's social media presence with a strong focus on interpreting, translation services, recruitment campaigns, and public-sector communication. The role is execution-driven and requires close coordination with recruitment, operations, and creative teams to ensure consistent, professional, and compliant messaging.
Key Objectives
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Strengthen Recruitment Empire's brand presence across social media platforms
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Support recruitment and service-based campaigns through social channels
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Ensure consistent, professional, and compliant communication aligned with language services and healthcare/public-sector standards
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Drive engagement, awareness, and qualified inquiries.
Key Responsibilities
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Social Media Management
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Manage daily social media accounts including LinkedIn, Instagram, and Facebook (and other platforms as required)
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Create, schedule and publish content as per approved content calendars
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Ensure all posts adhere to Recruitment Empire's brand guidelines, tone of voice, and compliance requirements.
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Maintain a professional, informative, and trust-focused online presence
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Content Coordination & Execution
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Coordinate with graphic designers and content writers for post creation
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Review content before publishing to ensure:
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Accuracy of information.
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Correct terminology relevant to interpreting and translation services.
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Brand consistency and professionalism.
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Support the execution of planned campaigns and ad-hoc requests.
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Recruitment & Service Campaign Support
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Support language interpreter and translator recruitment campaigns against the language demand.
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Promote Recruitment Empire services including:
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Face-to-face interpreting
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Telephone interpreting
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Video remote interpreting
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On-demand Interpreting
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Translation services
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Coordinate campaign timelines with recruitment and operations teams
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Community & Inbox Management
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Monitor and respond to comments, messages, and basic inquiries on social platforms.
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Escalate service or recruitment-related queries to relevant internal teams
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Ensure timely, professional, and appropriate responses.
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Performance Tracking & Reporting
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Track key performance indicators such as reach, engagement, and follower growth
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Prepare weekly and monthly performance summaries
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Highlight trends, insights, and improvement opportunities
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Cross-Functional Coordination
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Liaise with recruitment, operations, and management teams
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Ensure alignment between social media messaging and operational/service realities
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Support internal stakeholders with campaign-related communication needs
Requirements
Required Skills & Competencies
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Technical Skills
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Proven experience managing business social media accounts
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Strong understanding of LinkedIn as a B2B and B2B platform
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Strong knowledge of social media analytics and reporting
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Familiarity with social media scheduling and management tools
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Bachelors Degree in Marketing, Mass Communication, Media Studies or related field
Communication & Behavioral Skills
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Strong written communication skills
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High attention to detail
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Ability to manage multiple tasks and deadlines.
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Strong coordination and stakeholder management skills
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Professional judgment in public communication
Preferred Experience
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Experience in service-based, recruitment, healthcare, or public-sector environments
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Familiarity with interpreting or translation services (preferred but not mandatory).
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Experience working with creative teams and campaign execution.
Shift Time:
10am-7pm.
Office Location:
DHA Sector F Rawalpindi.
Work Mode:
Onsite.