Social Media and Marketing Coordinator

**Job Overview:** We are seeking a creative and dynamic Social Media Specialist to join our team. The ideal candidate will be passionate about all things social media and possess a keen eye for engaging content creation. As a Social Media Specialist, you will be responsible for managing our social media platforms, implementing strategies to increase brand awareness, and driving engagement with our target audience. **Duties:** - Develop and implement social media strategies to enhance brand visibility and engagement. - Create compelling and visually appealing content for various social media platforms. - Monitor and analyze social media performance metrics to optimize campaigns. - Collaborate with the marketing team to ensure brand consistency across all channels. - Stay up-to-date with the latest trends in social media and digital marketing. - Engage with followers, respond to comments, and foster a sense of community online. - Manage social media advertising campaigns to drive traffic and conversions. - Utilize SEO best practices to improve the visibility of our social media profiles. - Conduct regular competitor analysis to identify opportunities for growth. **Qualifications:** - Bachelor's degree in Marketing, Communications, or related field. - Proven experience as a Social Media Specialist or similar role. - Strong understanding of web technologies and social media platforms. - Proficiency in Adobe Illustrator for creating graphics is a plus. - Experience with e-commerce platforms and online advertising. - Excellent written and verbal communication skills. - Ability to work in a fast-paced environment and meet deadlines consistently. - A creative mindset with a passion for photography and content creation. If you are a social media enthusiast with a flair for creativity and a strategic mindset, we invite you to apply for this exciting opportunity. Join our team and help us elevate our brand presence across various digital channels.

Job Type: Part-time

Pay: $15.00 - $20.00 per hour

Benefits:

• 401(k)
• 401(k) matching
• Employee discount
• Flexible schedule
• Health insurance
• Paid time off

Work Location: Hybrid remote in Ann Arbor, MI 48103