Social Media and Marketing Coordinator

<Job Overview>
We are not looking for a marketing company or remote workers.

Are you passionate about digital storytelling and eager to craft compelling content that elevates brand presence across social media platforms? We are seeking a dynamic Social Media and Marketing Coordinator to energize our online community, develop innovative marketing strategies, and drive engagement through creative campaigns. This paid position offers an exciting opportunity to shape our brand voice, analyze digital trends, and collaborate with cross-functional teams to achieve impactful results. If you thrive in a fast-paced environment and love turning ideas into captivating visuals and messages, this role is perfect for you!

<Duties>

• Develop and implement comprehensive social media strategies across platforms such as Facebook, Instagram, Twitter, LinkedIn, and TikTok to increase brand awareness and audience engagement.
• Create, curate, and manage engaging content including graphics, videos, blog posts, and photography using tools like Adobe Photoshop, Adobe Illustrator, and Adobe Creative Suite.
• Monitor social listening tools to track brand sentiment, industry trends, and competitor activity; leverage insights to refine marketing tactics.
• Manage social media scheduling and publishing using applications like Hootsuite and Buffer to ensure consistent messaging.
• Execute targeted Facebook Advertising campaigns to boost reach and conversions while analyzing performance metrics via Google Analytics and web analytics tools.
• Collaborate with the public relations team to coordinate outreach efforts that enhance brand reputation through media relationships and community engagement.
• Conduct keyword research for SEO optimization of online content; integrate SEO best practices into content creation for maximum visibility.
• Oversee photography sessions and video editing projects to produce high-quality visual assets aligned with branding standards.
• Track campaign performance through web analytics tools; prepare detailed reports on engagement metrics, audience growth, and ROI.
• Support e-commerce initiatives by creating promotional content that drives traffic and sales across digital channels.

<Qualifications>

• Proven experience in social media management, digital marketing, or related roles with a strong portfolio of successful campaigns.
• Proficiency in graphic design software such as Adobe Photoshop, Adobe Illustrator, and Adobe Creative Suite is essential.
• Familiarity with social listening tools (e.g., Brandwatch) and social media management platforms like Hootsuite or Buffer.
• Solid understanding of SEO principles, keyword research techniques, and web analytics including Google Analytics.
• Experience with Facebook Advertising campaigns and digital advertising strategies.
• Strong written communication skills with an eye for proofreading and content editing to ensure clarity and brand consistency.
• Ability to manage multiple projects simultaneously while meeting deadlines in a fast-paced environment.
• Knowledge of photography techniques and video editing software is a plus.
• Excellent relationship management skills to collaborate effectively across teams and external partners. Join us as a Social Media and Marketing Coordinator where your creativity fuels our brand story! Bring your innovative ideas to life while gaining valuable experience in digital marketing—your energy will help us connect more deeply with our community every day!

Pay: $20.00 - $25.00 per hour

Work Location: In person