Social Media and Marketing Coordinator

Job Overview
We are seeking a dynamic and energetic Social Media and Marketing Coordinator to elevate our brand presence across digital platforms. In this role, you will craft compelling content, manage social media channels, and develop innovative marketing strategies that resonate with our target audience. Your enthusiasm and creativity will drive engagement, foster community relationships, and support our overall marketing objectives. This paid position offers an exciting opportunity to shape our brand voice while honing your skills in digital marketing and social media management.

Duties

• Develop, implement, and oversee social media campaigns across platforms such as Facebook, Instagram, Twitter, LinkedIn, and others to increase brand visibility and engagement.
• Create engaging multimedia content including graphics, videos, photography, and written posts using tools like Adobe Photoshop, Adobe Illustrator, and Adobe Creative Suite.
• Monitor social listening tools to track brand mentions, industry trends, and customer feedback to inform marketing strategies.
• Manage social media scheduling and publishing using applications like Hootsuite and Buffer to ensure consistent content delivery.
• Analyze web and social media analytics through Google Analytics and web analytics tools to measure campaign performance and optimize future efforts.
• Collaborate with the public relations team to enhance brand reputation through strategic messaging and relationship management.
• Conduct keyword research for SEO purposes to improve organic search rankings and support e-commerce initiatives.
• Plan and execute Facebook Advertising campaigns to target specific audiences effectively.
• Proofread all content for accuracy, clarity, and brand consistency before publication.
• Support branding initiatives by maintaining a cohesive visual identity across all digital channels.

Skills

• Proficiency in social media management platforms such as Hootsuite and Buffer for scheduling and analytics tracking.
• Strong graphic design skills with experience in Adobe Photoshop, Adobe Illustrator, and Adobe Creative Suite for content creation.
• Knowledge of SEO best practices including keyword research to enhance online visibility.
• Experience with social listening tools to monitor brand reputation and industry trends.
• Ability to analyze data using Google Analytics and web analytics tools for campaign insights.
• Skilled in video editing and photography to produce high-quality multimedia content.
• Excellent written communication skills with a keen eye for proofreading to ensure error-free content.
• Familiarity with Facebook Advertising platform for targeted ad campaigns.
• Understanding of digital marketing strategies including branding, social media marketing, public relations, and e-commerce integration.
• Relationship management skills to foster positive interactions with followers, partners, and stakeholders. Join us as a Social Media and Marketing Coordinator where your creativity fuels our growth! Bring your passion for digital storytelling, strategic thinking, and innovative marketing solutions to make a lasting impact on our brand’s journey!

Pay: $12.00 - $17.00 per hour

Work Location: In person