Job Overview:
We are seeking a creative, data-driven Social Media Content Strategist to lead the planning, development, and execution of social media content that drives engagement, grows brand awareness, and supports business goals. This role requires a strong understanding of social platforms, content trends, and audience behavior, combined with excellent storytelling and analytical skills.
Key Responsibilities:
- Develop and implement a comprehensive social media content strategy across platforms (e.g., Instagram, TikTok, LinkedIn, Facebook, X, Pinterest, YouTube).
- Create and manage content calendars aligned with marketing campaigns and brand objectives.
- Collaborate with designers, copywriters, video editors, and influencers to produce high-performing multimedia content.
- Monitor social trends, competitor activities, and platform updates to keep content strategy current and innovative.
- Optimize content based on performance metrics (engagement, reach, conversions, etc.).
- Write compelling copy that aligns with brand voice and resonates with target audiences.
- Analyze social media insights and report on KPIs to stakeholders, using findings to guide future strategies.
- Manage and grow the brand’s online community through active engagement and moderation.
- Ensure brand consistency in messaging and visual identity across all social channels.
Qualifications:
- Bachelor’s degree in Marketing, Communications, Journalism, or a related field.
- 3+ years of experience in social media strategy or content creation.
- Strong knowledge of current social media platforms, trends, tools (e.g., Hootsuite, Sprout Social, Later, Buffer), and analytics (e.g., Meta Business Suite, Google Analytics).
- Excellent communication, copywriting, and storytelling skills.
- Ability to interpret data and turn insights into actionable content strategies.
- Creative thinker with an eye for design and detail.
- Experience with influencer collaboration and/or user-generated content strategies is a plus.
- Familiarity with paid social media campaigns is a bonus.
What We Offer:
- A collaborative and dynamic team environment.
- Opportunities for professional growth and development.
- Flexible work schedule and potential for remote work.
- Competitive salary and benefits package.
Interested Candidate
Please share your resume 0318-4321125
Job Type: Full-time
Pay: Rs80,000.00 - Rs100,000.00 per month
Work Location: In person