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Social Media Coordinator for Strategy and Standards

The Social Media Coordinator for Strategy and Standards under the direction of the Manager of Digital Strategy develops and implements strategic content for East Carolina University’s flagship social media accounts, ECU News Services social media, and university leadership accounts — including Facebook, Instagram, X, TikTok, LinkedIn, Bluesky, Threads and YouTube — that have a combined audience of 430K+ followers.

The Social Media Coordinator for Strategy and Standards is part of a three-person team that works closely and collaboratively to align priorities and content strategy. In addition to this role and the Manager of Digital Strategy, the team includes the Social Media Coordinator for Recruitment Strategy.

The Social Media Coordinator for Strategy and Standards is a key part of the team that defines and evolves ECU’s online presence, working to increase visibility with target audiences while leveraging digital strategies to enhance student and community engagement, alumni relations and brand identity.

Minimum Education/Experience

Bachelor’s degree in a discipline related to the area of assignment; or equivalent combination of training and experience. All degrees must be received from appropriately accredited institutions.

License or Certification required by statute or regulation

None

Preferred Experience, Skills, Training/Education

Membership in a professional communications organization. Volunteer work or previous employment relating to public relations and/or social media, writing, editing, graphic design, and desktop publishing is also of benefit.

Prior experience as a social media manager, public relations coordinator, communications specialist, editor, writer, journalist, copywriter, event planner or project manager.

Extensive knowledge of social media technology/software, writing skills, graphics production and AP Stylebook compliance.

Experience with Adobe Creative Suite, Canva, EMMA, Sprout Social, Monday.com, photo/video editing, and Giphy.

License or Certification required by the Department

None

Special Instructions to Applicant

Please ensure your full range of knowledge, skills, abilities, experience and education are listed on your application. Do not write ‘see resume’ on your application when completing the job duties section.
If you answer the questions at the end of the application, please ensure your application reflects the knowledge, skills, abilities and experiences to support your answers (see job duties section of previous employment).
Failure to answer the questions at the end of the application will not preclude your application from being considered but may result in your application not receiving full consideration of your knowledge, skills, and abilities.
Applicants must be currently authorized to work in the United States on a full-time basis.

Job Open Date

03/19/2026

Job Close Date - Positions will be posted until 11:59 p.m. EST on this date; If no closing date is indicated, the position will be posted until filled and may close at any time after the recruitment has been completed.

04/02/2026

Open Until Filled

Quick Link for Direct Access to Posting

https://ecu.peopleadmin.com/postings/92286

Alternate option

If no applicants apply who meet the required competency level and training & experience requirements, then management may consider other applicants. Salary would be determined based on budget, UNC salary administration, and/or candidate qualifications.

Nondiscrimination Statement

East Carolina University is committed to workforce success and cultivating a culture of care for our employees. ECU prohibits unlawful discrimination and harassment based on race/ethnicity, color, genetic information, national origin, religion, sex, sexual orientation, gender identity, age, disability, political affiliation, and veteran status. All qualified applicants will receive consideration for employment without regard to their protected veteran status or disability.

Individuals requesting accommodation under the Americans with Disabilities Act Amendments Act (ADAAA) should contact the ADA Coordinator at (252) 737-1018 (Voice/TTY) or ADA-Coordinator@ecu.edu.

Eligibility for Employment

Final candidates are subject to criminal & sex offender background checks. Some vacancies also require credit or motor vehicle checks. ECU participates in E-Verify. Federal law requires all employers to verify the identity and employment eligibility of all persons hired to work in the United States. If highest degree earned is from an institution outside of the U.S. and its territories, final candidates are required to have their degree validated as equivalent to the degree conferred by a regionally accredited college or university in the U.S.

Department for People Operations, Success, and Opportunity

If you experience any problems accessing the system or have questions about the application process, please contact the Department for People Operations, Success, and Opportunity at (252) 328-9847 or toll free at 1-866-489-1740 or send an email to employment@ecu.edu. Our office is available to provide assistance Monday-Friday from 8:00-5:00 EST.

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