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Social Media Executive

Dubai, United Arab Emirates

Position Title: Social Media Executive

Job code - JPC - 5350

Experience – 3+ years of experience in social media management.

Education: Bachelor's degree or higher in journalism, Communication, marketing, Advertising.

Industry: T echnology or consumer electronics industry.

Location: Dubai

Language: Excellent in English

Job Description

  • Social Media Planning: Develop overall social media strategies (e.g., Instagram, Facebook, Twitter, TikTok, YouTube) for the Middle East market, defining platform positioning, content direction, and operational goals.
  • Social Media Operations: Manage daily operations of vivo Middle East’s official social media accounts, taking ownership of key metrics such as follower growth, engagement rate, and reach.
  • Content Planning and Creation : Plan and create high-quality, engaging content (including graphics, videos, etc.) tailored to local market trends and user preferences to boost user attention and interaction.
  • User Interaction Management: Respond promptly to user comments, private messages, and inquiries, fostering positive user relationships and enhancing brand loyalty.
  • Data Analysis and Optimization: Monitor and analyze social media performance data (e.g., engagement rate, reach, conversion) regularly, leveraging insights to refine strategies and improve outcomes.

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