Social Media Expert

Job Description: Social Media Expert

Position: Social Media Expert
Location: Lahore
Department: Digital Marketing
Job Type: Full-time

Company Overview:

We are a dynamic and growing B2B company seeking a highly motivated and skilled Social Media Expert to join our team. Our company operates across multiple platforms, and we need a dedicated professional who can strategically manage and grow our social media presence. This role offers the opportunity to create meaningful engagement with our audience, build brand awareness, and drive business results.

Job Responsibilities:

Paid Campaign: Has experience in running paid campaigns on Social Media and google ads.

Social Media Strategy: Develop and implement a comprehensive social media strategy for Facebook, Instagram, Twitter, Pinterest, LinkedIn, and YouTube to build brand presence and engagement.

Content Creation & Scheduling: Create, curate, and schedule engaging content (posts, graphics, videos) across all social media platforms, ensuring consistency in brand voice and messaging.

Community Engagement: Actively engage with followers and potential clients, respond to comments and messages in a timely and professional manner, and foster positive online relationships.

Lead Generation: Utilize social media platforms to generate leads by understanding target audiences, optimizing content for lead capture, and working closely with the sales team to convert leads.

Analytics & Reporting: Monitor social media analytics, track KPIs, and provide regular reports on performance, engagement, and ROI. Suggest improvements based on data insights.

Client Communication: Maintain effective communication with clients regarding social media campaigns, provide timely updates, and offer recommendations to improve results.

Trend Monitoring: Stay up-to-date with the latest social media trends, tools, and best practices, and ensure the company remains ahead of the curve in utilizing new platforms and features.

Requirements:

Experience: Minimum of 2 years of experience working as a Social Media Executive or in a similar role with proven experience in handling social media accounts for businesses.

Skills:

· Expertise in Facebook, Instagram, Twitter, Pinterest, LinkedIn, and YouTube management.

· Strong knowledge of lead generation strategies on social media platforms.

· Proficient in social media management tools (e.g., Hootsuite, Buffer, Sprout Social) and analytics tools.

· Experience with content creation, including graphic design and video editing (basic skills).

· Strong communication and interpersonal skills.

· Ability to work independently and meet deadlines.

Education: A degree in Marketing, Communications, Business, or a related field is preferred, but not required.

Desirable Traits:

Proactive, creative, and result-driven.

Ability to think outside the box and suggest innovative ideas for social media campaigns.

A strong understanding of the target audience and how to tailor content to them.

Why Join Us:

· Opportunity to work with a growing team in a fast-paced, collaborative environment.

· Be part of a company committed to innovation and creative excellence.

· Competitive salary.

· Flexible work arrangements.

How to Apply: If you meet the above qualifications and are ready to take your career to the next level, please submit your resume and a brief cover letter explaining why you’re the perfect fit for this role. Include links to any social media accounts or campaigns you have managed in the past.

Job Type: Full-time

Pay: Up to Rs80,000.00 per month

Application Question(s):

• We are based in Etihad Town. Are you willing to comute there?

Experience:

• Social Media: 3 years (Required)

Language:

• English (Required)

Work Location: In person