Social Media Manager

Job Title: Social Media Manager

Location: Onsite (ONLY FOR KARACHI)
Experience: 2–5 years
Employment Type: Full-time

Job Summary

We are looking for a proactive and creative Social Media Manager who can own our digital presence, lead marketing initiatives, and manage both internal teams and client-facing marketing activities. The ideal candidate should be hands-on, trend-aware, and capable of executing strategies that align with business and growth objectives.

Key Responsibilities

• Manage and maintain all social media platforms, ensuring a consistent and strong brand identity
• Plan, execute, and manage a monthly content calendar for LinkedIn, Instagram, X (Twitter), and other relevant platforms
• Lead short-form content strategy including reels and videos (conceptualization to publishing)
• Coordinate and manage video editors, graphic designers, and content creators
• Manage website blogs and content; ensure alignment with SEO best practices
• Support and oversee PPC, paid social, and performance marketing activities (experience is a plus)
• Collaborate with cross-functional teams and lead marketing initiatives across departments
• Handle client marketing accounts, communication, reporting, and execution
• Stay updated with latest marketing and social media trends and proactively implement them
• Track performance metrics, analyze results, and prepare weekly/monthly reports
• Align marketing activities with business goals, sales objectives, and brand positioning
• Assist in event planning, promotion, and execution (online and offline)
• Manage brand partnerships, collaborations, and influencer outreach when required
• Ensure timely delivery, quality control, and consistency across all marketing assets

Required Skills & Qualifications

• Proven experience as a Social Media Manager or in a similar marketing role
• Strong understanding of social media platforms, content strategy, and analytics
• Experience managing creative teams (designers, editors, content creators)
• Knowledge of SEO fundamentals; PPC and paid ads experience is a plus
• Basic understanding of video editing workflows and content production
• Excellent communication and client-handling skills
• Ability to manage multiple projects and meet deadlines
• Strong planning, execution, and problem-solving skills

Job Type: Full-time

Work Location: In person