Social media personal assistant

Job Overview
We are seeking a creative and detail-oriented Social Media Specialist to join our dynamic team. The ideal candidate will be responsible for developing and executing social media strategies that enhance our brand presence, engage our audience, and drive traffic to our online platforms. This role requires a strong understanding of social media marketing, content creation, and digital marketing trends.

Responsibilities

• Develop and implement comprehensive social media strategies to increase brand awareness and engagement across various platforms.
• Create compelling content tailored to each social media channel, including graphics, videos, and written posts.
• Utilize tools such as Hootsuite, Buffer, and Adobe Creative Suite for effective scheduling and management of social media posts.
• Conduct social listening to monitor brand mentions, industry trends, and competitor activities.
• Analyze performance metrics using Google Analytics and web analytics tools to measure the effectiveness of campaigns and adjust strategies accordingly.
• Collaborate with the public relations team to ensure consistent messaging across all platforms.
• Manage relationships with influencers and other stakeholders to enhance brand visibility.
• Stay updated on the latest trends in digital marketing, SEO practices, and e-commerce strategies.
• Perform keyword research to optimize content for search engines.
• Engage with followers by responding to comments, messages, and inquiries in a timely manner.
• Proofread all content for accuracy and adherence to branding guidelines.

Requirements

• Proven experience in social media management or digital marketing.
• Proficiency in graphic design tools such as Adobe Photoshop and Adobe Illustrator.
• Familiarity with filming and video editing software for creating engaging multimedia content.
• Strong understanding of SEO principles and keyword research techniques.
• Experience with Facebook Advertising and other paid social media campaigns is a plus.
• Excellent communication skills with a focus on relationship management.
• Ability to work collaboratively in a fast-paced environment while managing multiple projects simultaneously.
• Strong analytical skills with experience in web analytics tools to track performance metrics.
• A creative mindset with a passion for storytelling through digital platforms.
• Knowledge of branding principles and public relations strategies is advantageous. Join us as we elevate our brand through innovative social media strategies!

Job Types: Part-time, Internship

Pay: $18.00 - $22.00 per hour

Expected hours: 6 – 12 per week

Work Location: In person