Social Media Specialist

A Social Media Specialist is responsible for managing and enhancing the brand’s online presence by creating, curating, and publishing engaging content across platforms such as Instagram, TikTok, and X. The role involves developing strategies, managing day-to-day activities, engaging with the audience, and leveraging analytics to optimize performance while ensuring alignment with overall marketing objectives.

Key Responsibilities

• Content Creation & Curation: Develop, design, and curate engaging posts, graphics, and videos tailored to the target audience.
• Platform Management: Schedule, publish, and oversee content across multiple platforms, ensuring consistency and timely updates.
• Community Engagement: Monitor interactions, respond to comments and inquiries, and foster strong relationships with the online community.
• Analytics & Reporting: Track, measure, and analyze performance metrics to identify insights and improve content strategies.
• Strategy & Planning: Assist in developing and executing social media campaigns that align with business and marketing goals.
• Trend Monitoring: Stay updated on emerging trends, tools, and best practices to keep the brand relevant and competitive.
• Cross-Functional Collaboration: Coordinate with marketing, design, and content teams to maintain brand consistency and deliver integrated campaigns.

Required Skills & Qualifications

• Creativity: Ability to generate fresh, innovative ideas and engaging content.
• Communication: Strong written and verbal communication skills for engaging with audiences and collaborating internally.
• Analytical Skills: Proficiency in using analytics tools to measure performance and optimize campaigns.
• Platform Expertise: In-depth understanding of different social media platforms and content best practices for each.
• Adaptability: Flexibility to respond to the evolving social media landscape and new platform features.
• Organizational Skills: Skilled at managing content calendars and multitasking across platforms.
• Collaboration: Strong teamwork skills to work effectively with cross-functional teams.

Job Types: Full-time, Permanent

Pay: AED3,000.00 - AED3,500.00 per month

Application Question(s):

• Are you comfortable working for a monthly salary of AED 3,000?