Social Media/Digital Marketing

Social Media Marketing Executive – Radium Technology

Location: Clifton Center Building, 6th Floor, Office No. 609
Timings: Monday to Saturday, 10:00 AM – 6:00 PM
Salary Range: Rs. 50,000 – Rs. 70,000 per month
Contact: 0300-0405879

About the Role

Radium Technology is on the lookout for a creative and driven Social Media Marketing Executive to join our digital marketing team. This is a great opportunity for fresh graduates or individuals with up to 1 year of experience who want to build a strong foundation in performance marketing and brand growth.

Key Responsibilities

Campaign Strategy & Execution

• Plan, launch, and optimize paid campaigns across Google, Meta (Facebook/Instagram), YouTube, and other key digital platforms.
• Ensure every campaign delivers measurable ROI and supports business objectives.

Creative & Data Optimization

• Collaborate with the creative team to produce compelling ad copies, visuals, and videos.
• Conduct A/B testing to refine creatives and improve performance metrics.

Lead Generation & Conversion

• Develop and implement innovative strategies to attract qualified leads, particularly for real estate projects.
• Manage the complete lead funnel—from ad click to conversion tracking.

Analytics & Reporting

• Monitor KPIs like CTR, CPL, ROAS using tools such as Google Analytics, Meta Ads Manager, and CRM dashboards.
• Share actionable insights to improve campaign efficiency and sales outcomes.

Audience Segmentation & Targeting

• Build and optimize audience groups and remarketing lists based on user behavior and demographics.
• Continuously improve targeting to boost conversion rates and minimize budget waste.

Collaboration & Communication

• Work closely with design, content, and sales teams to ensure brand consistency across campaigns.
• Align with cross-functional teams for better campaign execution and business results.

Requirements

• Education: BBA or MBA in Marketing (Required)
• Experience: 0–1 year managing paid media campaigns (real estate experience is a plus)
• Strong command over Google Ads, Meta Ads, YouTube Marketing, and Remarketing techniques
• Analytical thinker with experience in A/B testing and data-driven optimization
• Hands-on experience with Google Analytics, Meta Ads Manager, and CRM platforms
• Excellent teamwork and communication skills
• Passionate about achieving targets and business growth

Why Join Us?

At Radium Technology, you’ll work in a dynamic environment where creativity meets data. You’ll gain hands-on experience managing large-scale campaigns and learn directly from industry professionals.

Job Type: Full-time

Pay: Rs50,000.00 - Rs70,000.00 per month

Work Location: In person