Technical Marketing Manager

Company Profile

Cooler Master is a world-renowned authority in PC hardware and systems. Our innovations in cooling, power, performance, and design shape how people build and experience technology. At CMNA, you’ll be a key contributor in articulating the technology heart behind our products — not just what they do, but how and why they outperform.

If you love diving deep into architecture, testing benchmarks, and translating that into compelling stories, you’ll have the freedom, resources, and reach to impact media, community, and buyers across North America — all while coordinating with our global tech and product teams.

Summary

As the Technical Marketing Manager (North America), you’ll be the bridge between engineering/product teams, PR, and community. You will:

•Translate technical features and innovations into rallying stories for media, tech reviewers, and users

•Drive technical content that supports product launches, performance branding, and differentiation

•Collaborate with the PR Manager to align embargoes, media backgrounders, demos, and technical guides

•Partner with Community / Evangelism teams to activate content-driven events (webinars, deep dives, labs)

•Maintain testing infrastructure or coordinate lab resources to produce benchmarks, validation tests, comparisons

•Provide internal enablement — help marketing, sales, and partner teams understand the technology and how to talk about it

This is a hands-on role that demands both technical fluency and marketing savvy.

Why Join Us?

• Leadership-level exposure in product, marketing, and PR spheres
• Opportunity to influence how technology is perceived regionally and globally
• Collaboration with talented engineers, product managers, technical creators
• Growth path into senior technical marketing, product marketing, or technical leadership

Technical Marketing Manager – North America

Role & Responsibilities:

Technical Content & Communication

• Author and own technical collateral: white papers, reference architectures, performance reports, benchmarks, comparison charts, application notes
• Work with engineering/product to translate roadmaps, feature tradeoffs, and specs into clear messaging
• Create detailed technical Q&A, media briefs, backgrounders for PR support
• Collaborate with PR/Media & Reviewer teams to provide demos, test data, technical context during review cycles

Launch Support & Cross-Functional Alignment

• Participate in launch planning; ensure technical messaging, demo readiness, and technical health of product is validated
• Partner with Product Marketing for alignment on positioning, differentiators, and go-to-market strategy
• Collaborate with channel marketing, retail, and sales teams to integrate technical messaging into campaigns and positioning

Testing, Benchmarking & Insights

• Operate or coordinate lab/test bench resources; validate claims, run performance tests, competitive comparisons
• Maintain competitive technical intelligence: monitor competitor architectures, performance, specs
• Analyze test results, produce insights, recommend products or messaging adjustments

Community & Evangelism Collaboration

• Work with community / evangelism / content teams to host webinars, tech deep-dive sessions, user labs, technical workshops
• Provide content for forums, developer-type audiences, power users, tech influencers
• Serve as technical expert spokesperson for internal and external engagement

Enablement & Training

• Educate marketing, sales, and partner teams on technical features and how to communicate them
• Create internal workshops, guides, cheat sheets, training decks

Metrics & Feedback Loops

• Track and report on how technical content and messaging influence media coverage, reviews, conversion, and adoption
• Gather media, reviewer, and community feedback to refine future technical messaging
• Ensure claims and content are accurate, validated, and compliant (legal, IP, regulatory)

Qualifications:

• Bachelor’s degree or higher in Engineering, Computer Science, EE, or equivalent technical field (or strong technical background)
• 4–7 years (or more) experience in technical marketing / technical product marketing / engineering liaison roles in hardware, computing, or consumer electronics
• Strong ability to read technical specs, datasheets, architectural diagrams, and ask probing engineering questions
• Excellent writing, editing, and communication skills—able to write for both technical and non-technical audiences
• Hands-on experience with testing, benchmarking, lab environments, performance validation, or similar
• Comfort collaborating with engineers, product management, marketing, and PR teams
• Experience supporting product launches with technical collateral and media support
• Familiarity with PC hardware, system architecture, cooling, performance tradeoffs, benchmarking tools is a plus
• Strong analytical skills and ability to derive insight from data
• Detail-oriented, curious, and self-driven

Personal Characteristics

• Bridge-builder and translator: you can speak both “engineer” and “marketer”
• Curious, always learning new tech trends and pushing boundaries
• Comfortable with ambiguity — will ask questions, dig, experiment
• Clear thinker and communicator — excellent at simplifying and structuring stories
• Passion for performance, hardware, systems, and community

Position Details:

● Employment Type: Full Time

● Base Salary: DOE.

● Yearend Bonus

● Location: 1 N Indian Hill Blvd Suite 200, Claremont CA 91711 (This role is based in Clermont. We are currently working hybrid)

What we offer to the right candidate /Benefits:

·Health Care Plan (Medical, Dental & Vision)

· Retirement Plan (401k)

· Life Insurance (Basic, Voluntary & AD&D)

· Paid Time Off (Vacation, Sick & Public Holidays& Floating Holidays)

· Cooler Master offers a comprehensive salary and incentive package for its employees.

· We offer a no-nonsense open business culture with informal direct contact lines.

· We offer the right employee, good career opportunities, and advancement possibilities ensuring both personal growth and development to grow with the company

For more information, please visit https://www.coolermaster.com/

Disclaimer

Our goal is to be a recognized leader in the industry while providing a great workplace for employees. Please note the job descriptions are intended to describe the general nature and level of work being performed by the people assigned to the position. They do not cover all the details of skills, duties, or responsibilities required for the position. Thus, they are not to be construed as an exhaustive list of all skills, duties, and responsibilities required for personnel. All personnel may be required to perform duties outside of their normal responsibilities as instructed by management. Skills, duties, and responsibilities may change at any time with or without notice. We are an E.E.O. employer.

Job Type: Full-time

Pay: From $75,000.00 per year

Benefits:

• 401(k)
• 401(k) matching
• Dental insurance
• Flexible schedule
• Health insurance
• Paid time off
• Vision insurance

Work Location: In person