Job description:
Job Title: Thumbnail Designer
Location: Lahore, Punjab (On-site)
About Us:
Topspot Media is a dynamic and forward-thinking digital media agency focused on content creation, talent management, distribution, and monetization. Join our in-house team and help craft visuals that make a global impact!
Job Overview
We are looking for a creative and detail-oriented Thumbnail Designer with 1–3 years of experience to create high-performing thumbnails for YouTube and other digital platforms. The ideal candidate understands visual storytelling, audience psychology, and click-through optimization, with the ability to design thumbnails that increase views and engagement while maintaining brand consistency.
Key Responsibilities
- Design high-quality, attention-grabbing thumbnails for YouTube videos and other digital platforms.
- Collaborate with content creators, video editors, researchers, and social media teams to understand video concepts and create compelling thumbnail designs.
- Develop multiple thumbnail concepts and iterate based on performance feedback and creative direction.
- Use typography, color, composition, facial expressions, and visual effects to create thumbnails that drive higher click-through rates (CTR).
- Stay updated with the latest YouTube trends, competitor styles, and best practices in thumbnail design.
- Ensure consistency with the company's branding while adapting designs to different content niches.
- Manage multiple projects simultaneously and deliver high-quality work within tight deadlines.
- Organize design assets and maintain well-structured project files.
- Contribute creative ideas to improve thumbnail performance and audience engagement.
Requirements
- 1–3 years of experience in thumbnail design, graphic design, or digital content creation.
- Advanced proficiency in Adobe Photoshop is essential. Knowledge of Adobe Illustrator, Canva, or After Effects is a plus.
- Strong portfolio showcasing YouTube thumbnails or high-performing social media creatives (portfolio link or samples required).
- Excellent understanding of composition, typography, color theory, photo manipulation, and visual hierarchy.
- Familiarity with YouTube trends, content optimization, and viewer engagement strategies.
- Ability to work efficiently in a fast-paced environment while managing multiple projects.
- Strong communication and collaboration skills.
- Bachelor's degree in Graphic Design, Fine Arts, Visual Communication, or a related field (or equivalent practical experience).
Preferred Skills
- Experience designing thumbnails for viral YouTube channels.
- Strong photo editing, retouching, and image manipulation skills.
- Basic knowledge of YouTube analytics and click-through rate (CTR) optimization.
- Familiarity with AI-powered design tools and modern creative workflows.
- Creative mindset with exceptional attention to detail.
Pay: Rs50,000.00 - Rs60,000.00 per month
Work Location: In person