Visual Designer

Responsibility:

• Lead the visual concept development and key visual design for online campaigns, including marketing and operational projects
• Independently deliver high-quality creative work with strong attention to detail and execution
• Adapt to a variety of design styles and create trend-driven visuals with strong aesthetic standards
• Oversee the visual quality of assigned projects and ensure consistency across all outputs
• Review campaign performance through data analysis and apply insights to improve future design outcomes
• Organize regular design-sharing sessions, using campaign reviews and competitor analysis to inspire and refine creative direction
• Explore and contribute to IP development and visual asset library development where relevant

• Stay highly sensitive to design trends and emerging creative tools, especially AI-generated visual content

Requirements:

• Bachelor’s degree or above in Design, Fine Arts, Visual Communication, or a related field
• 5+ years of experience in visual design, preferably with a strong portfolio of impactful campaign or branding work
• Strong artistic foundation, outstanding visual expression skills, and a high level of aesthetic judgment
• Proven experience in leading key visual design for major projects and managing overall visual quality
• Strong data awareness, with the ability to review creative performance and optimize design direction accordingly
• Strong execution skills, logical thinking, and the ability to work effectively under pressure
• Excellent communication and cross-functional collaboration skills, with a proactive and positive work attitude
• Proficient in major design tools such as Photoshop, Illustrator, After Effects, and other relevant software
• Strong interest in the education industry and a passion for design innovation with high self-motivation