Job Overview
We are seeking a dynamic and detail-oriented Website & SEO Manager to lead our digital presence and optimize our online visibility. In this role, you will develop and implement comprehensive SEO strategies, oversee website management, and leverage analytics tools to drive traffic, improve search engine rankings, and enhance user experience. Your expertise will help us reach broader audiences, increase engagement, and achieve our digital marketing goals with energy and precision. This is an exciting opportunity for a proactive professional passionate about web development, SEO best practices, and digital marketing innovation.
Duties
- Develop and execute innovative SEO strategies to improve organic search rankings across major search engines such as Google and Bing.
- Manage website content using content management systems like WordPress, ensuring all pages are optimized with relevant metadata, keywords, and high-quality content.
- Conduct comprehensive keyword research to identify opportunities for traffic growth and content development aligned with business objectives.
- Utilize SEO tools including Google Search Console, Google Analytics, Adobe Analytics, SEMrush, or Ahrefs to monitor performance metrics, identify issues, and refine strategies.
- Implement technical SEO enhancements by optimizing HTML, CSS, JavaScript, and site architecture to boost site speed, mobile responsiveness, and crawlability.
- Coordinate link building campaigns to increase domain authority through strategic outreach and quality backlink acquisition.
- Use Google Tag Manager and other analytics platforms to track user behavior, conversions, and engagement metrics for continuous improvement.
- Collaborate with social media management teams to amplify content reach through social channels while maintaining consistent branding across platforms.
- Drive conversion optimization initiatives by analyzing user journeys and implementing A/B testing to maximize lead generation and sales from e-commerce platforms or service pages.
Qualifications
- Proven experience managing websites using WordPress or similar content management systems with a strong understanding of HTML, CSS, JavaScript, and metadata optimization.
- Demonstrated expertise in SEO best practices including keyword research, on-page optimization, link building strategies, and technical SEO audits.
- Proficiency with analytics tools such as Google Analytics, Google Search Console, Adobe Analytics, and SEO tools like SEMrush or Ahrefs.
- Strong knowledge of web analytics principles to interpret data insights for ongoing strategy refinement.
- Experience with Google Tag Manager for implementing tracking tags efficiently across websites.
- Familiarity with digital marketing channels including SEM (Search Engine Marketing), social media management, and e-commerce platforms.
- Ability to perform conversion rate optimization through data-driven decision-making processes.
- Excellent communication skills to collaborate effectively with cross-functional teams including content creators, developers, and marketing professionals. Join us as a Website & SEO Manager to energize our digital footprint! Bring your expertise in web development and search engine optimization to create impactful strategies that elevate our online presence—driving growth through innovative solutions and relentless enthusiasm!
Pay: $20.00 - $30.00 per hour
Benefits:
Work Location: In person