YouTube Automation / Facebook Automation Specialist

Job Title: YouTube Automation / Facebook Automation Specialist

Job Description:

We are seeking a creative and results-driven YouTube Automation and Facebook Automation Specialist to join our IT Training Institute. The ideal candidate will be responsible for managing, optimizing, and automating content on digital platforms to enhance brand visibility, promote courses, and generate student enrollments. The role requires expertise in content planning, audience engagement, and the use of automation tools to streamline social media operations and improve marketing performance.

Job Responsibilities

• Manage and automate YouTube and Facebook channels to promote the institute’s courses and services.
• Plan, create, and publish engaging and educational content aligned with marketing objectives.
• Develop and implement content calendars to ensure consistent online presence.
• Optimize YouTube videos using SEO techniques, including keyword research, titles, tags, descriptions, and thumbnails.
• Schedule and automate posts, reels, and campaigns using industry-standard tools.
• Monitor channel performance and analyze metrics such as reach, engagement, and conversions.
• Design and manage Facebook pages, groups, and advertising campaigns.
• Stay updated with the latest trends, algorithms, and best practices in social media automation.
• Collaborate with graphic designers and video editors to produce high-quality content.
• Respond to inquiries, comments, and messages to enhance audience engagement.

Required Qualifications

• Bachelor’s degree in Marketing, IT, Media Studies, or a related field (preferred).
• Proven experience in YouTube and Facebook automation or digital marketing.
• Knowledge of YouTube SEO, Facebook Ads, and content optimization strategies.
• Proficiency in tools such as Meta Business Suite, YouTube Studio, Hootsuite, Buffer, Canva, and TubeBuddy.
• Strong communication, analytical, and organizational skills.

Job Type: Full-time

Work Location: On the road