Account Executive

Roles and Responsibilities

1. Work with clients to implement a social media strategy that collaborates with marketing, PR and advertising campaigns, research top influencers, competitors, and trends in clients’ industries.
2. Create timely and engaging content plans optimized for platform used and intended audience.
3. Knowing what type of content works best on what platform, optimizing content accordingly, as well as understanding the different nuances of each platform.
4. Optimize SEO by aligning it with the overall social media plan.
5. Analyze and report social media actions on a monthly basis for successes and new opportunities.
6. Conceptualize engaging and professional visuals with creative team / and content with copywriters, that reflect client and their brand (Customize social media pages (ex. Facebook, Twitter, Google+, YouTube), develop supporting offline collateral, create original content, etc).
7. Stay current with social media trends and tools – includes attending networking and educational events, reading blogs, and listening to podcasts.
8. Continue to refine and define our social marketing process.
9. Work with teams to create a solid branding message that’s reflected across client’s image
10. Attend events when required
11. Continuously brainstorm for new campaigns and ideas with team members
12. Work towards bringing more leads and upselling
13. Perform other job-related duties as assigned by direct manager

Core Competencies

Passion

Creativity

Strategic Thinking

Proactivity

Behavioral Skills

Good understanding of digital platforms, and best practices

Excellent communication and interpersonal abilities with aptitude in fostering long-term relationships with clients

Excellent organizational skills including Attention to Detail and Multitasking skills

Exceptional time management skills including the ability to handle multiple clients with changing priorities.

Team player

Technical Competencies/Skills

Solid understanding of project management and reporting on progress

Excellent command of English and Arabic

Strong knowledge in MS Office

Education

Bachelor Degree in Mass Communication, Business Management, Advertising and Marketing, or any other related filed

Experience

1-2 years of experience in a similar role

Experience including but not limited to Facebook, LinkedIn, Instagram, Snapchat, Google Communities, Twitter, YouTube, and more.

Knowledge of social media and analytics software (Hootsuite, Google Analytics, Facebook Insights, etc.).

Working knowledge of social media paid advertising campaigns including Facebook, Linkedin and Twitter.

Strong understanding of social media content best practices & guidelines

Strong understanding of UAE market including dialect, culture and political landscape

Must be willing to work long & flexible hours on a regular basis, this is a highly demanding position

Proven ability to collaborate across division to implement processes and achieve results. Track record of building and maintaining productive relationships with multiple stakeholders, including working closely with department heads.

Ability to prioritize, multi-task efficiently and respond to ongoing requests in a timely fashion.