Brand and social media manager

Key Responsibilities

Brand Management & Marketing

· Develop and execute brand strategies for Pakistan & USA markets.

· Plan and implement promotions, bundle deals, seasonal campaigns, and discounts.

· Collaborate with design, sales, and product teams to ensure brand consistency.

Social Media Management

· Manage Instagram, Facebook, TikTok, YouTube, WhatsApp Channel, etc.

· Oversee daily posts, reels, stories, and engagement-driven campaigns.

· Build monthly content calendars aligned with brand positioning.

Content Creation & Campaigns

· Ideate social media content, influencer collaborations, and video campaigns.

· Work with designers/editors to deliver high-quality, on-brand content.

· Track performance and optimize campaigns based on analytics.

Promotions & Engagement

· Plan promotions, bundles, and seasonal offers to boost sales.

· Manage influencer partnerships and brand ambassador programs.

· Build and engage customer communities on WhatsApp & social platforms.

Analytics & Reporting

· Monitor KPIs across platforms and prepare monthly reports.

· Optimize activities to improve ROI.

Key Skills & Qualifications

· Bachelor’s/Master’s in Marketing, Business, or related field.

· 1–3 years of experience in brand management/digital marketing (beauty/skincare industry preferred).

· Strong knowledge of Pakistani beauty/cosmetics market.

· Proficiency in social media tools (WhatsApp Business, Meta Business Suite, Canva, etc.).

· Creative thinker with strong communication and ideation skills.

· Ability to balance strategy with hands-on execution.

What We Offer

• Salary Package: Rs.80,000-100,000
• Growth & Learning Exposure
• Health Insurance
• Annual Appraisal
• Friendly and professional culture

· Working Days: Monday – Friday (Alternate Saturdays)

· Shift Timings: 03:00 PM – 12:00 AM (Saturday: 03:00 PM – 11:00 PM)

Location: PECHS, Block 6, Karachi

If you’re ready to grow your career and make an impact, we’d love to hear from you!
Apply Now: hrgesolucions@gmail.com

Job Type: Full-time

Pay: Up to Rs100,000.00 per month

Work Location: In person