Business Analyst

We are seeking a detail-oriented and analytical Business Analyst to support data- driven decision-making across editorial, production, marketing, and business teams. The ideal candidate will analyze business performance, optimize workflows, identify growth opportunities, and translate insights into actionable recommendations that enhance operational efficiency and content performance.

Key Responsibilities

• Analyze business, content, and operational data to identify trends, gaps, and improvement opportunities
• Work closely with editorial, production, marketing, and management teams to gather business requirements and translate them into analytical insights
• Develop and maintain reports, dashboards, and performance metrics related to content performance, audience engagement, revenue, and operations
• Support news planning and content strategy through data-backed insights and forecasting
• Evaluate workflows and processes across departments and recommend efficiency and optimization improvements
• Assist in post-production analysis, including content performance, reach, engagement, and ROI
• Track KPIs, project progress, and business outcomes against defined objectives
• Prepare business reviews, summaries, and presentations for senior management
• Facilitate stakeholder discussions by providing clear, structured insights and follow-ups

Requirement & Skills

• Bachelor’s or master’s degree in business administration marketing, Business Communication, Media Sciences, or a related field
• 1–3 years of experience in a Business Analyst, Data Analyst, or similar analytical role
• Strong analytical and problem-solving skills with attention to detail 
• Understanding of media operations, digital content performance, and reporting workflows
• Experience in data analysis, reporting, and performance tracking
• Strong verbal and written communication skills with the ability to present insights clearly
• Ability to manage multiple analyses and projects in a fast-paced environment
• Proficiency in MS Excel / Google Sheets, PowerPoint / Slides, and reporting tools (BI tools are a plus)

Compensation: Market-competitive remuneration and benefits based on seniority and contribute