Cafe NPD Specialist

About noon

We’re building an ecosystem of digital products and services that power everyday life across the Middle East—fast, scalable, and deeply customer-centric. Our mission is to deliver to every door every day. We want to redefine what technology can do in this region, and we’re looking for a Cafe NPD Specialist who can help us move even faster.

Noon’s fastest hyper-local delivery platform, Noon Minutes, offers a localized assortment of FMCG & grocery products with delivery within 15-minutes. Currently live across the UAE and Saudi Arabia, offering thousands of products to customers in record time.

noon’s mission: Every door, every day.

What you'll do:

SHOT is building one of the region’s most loved café brands inside the noon Minutes ecosystem — with a relentless focus on beverage quality, menu innovation, and operational excellence.

In this role, you will be at the heart of what we serve next. The ideal candidate is part product developer, part café enthusiast, part operator — equally comfortable tasting, iterating, documenting, training, and launching. If you’ve helped introduce new beverages into live operations, adapted menus to local tastes, or built SOPs that scale, you’ll feel right at home.

Your key responsibilities will be as follows:

• Leading beverage new product development across markets (coffee and non-coffee beverages)
• Understanding and mapping local café cultures and preferences across geographies
• Translating concepts into clear recipes, SOPs, and training documentation
• Setting up training SOPs for new beverages and existing menu improvements
• Assisting in training baristas and trainers during new launch rollouts
• Supporting general café operations during pilots and implementations
• Working closely with supply chain and operations teams to ensure ingredient and equipment readiness
• Running structured tastings, trials, and feedback loops to continuously improve beverage quality

What you'll need:

• 3–5+ years of experience in beverage NPD, café operations, or barista training
• Strong understanding of specialty coffee and wider café beverage trends
• Demonstrated ability to write SOPs and training material
• Hands-on exposure to live café operations preferred
• Strong communication skills and fluency in English
• Passion for beverages, product development, and café culture
• Proactive, structured, and comfortable working in fast-moving environments

Who will excel?

• We’re looking for people with high standards, who understand that hard work matters.
• You need to be relentlessly resourceful and operate with a deep bias for action.
• We need people with the courage to be fiercely original.
• noon is not for everyone; readiness to adapt, pivot, and learn is essential.