Content Creator

Job Summary:

The Content Creator at Solar Edge Pros is responsible for producing compelling, high-quality content that showcases our divisions—Home Pros for Texas, Always Lit, Home Powers Defense and Water Edge Technologies—and engages homeowners across multiple platforms. This role combines storytelling, digital media, and marketing expertise to inspire, inform, and motivate audiences while supporting brand consistency, marketing campaigns, and sales initiatives.

The Content Creator collaborates closely with the Director of Marketing and cross-functional teams to develop creative stories, marketing materials, client-facing presentations, social media campaigns, press releases, and website content. By leveraging earned media, social platforms, blogs, newsletters, and analytics, the Content Creator amplifies the company’s message, strengthens its brand presence, and contributes to the mission of delivering honest, transparent, and solution-driven home services with integrity and long-term value for homeowners.

Essential Duties/Responsibilities:

• Connect: Maintain relationships with clients, referrers, and internal teams to stay informed about company updates, successes, and opportunities across SEP, Always Lit, and Water Edge Technologies.
• Tell Stories: Write, film, edit, and proofread creative stories that inspire, inform, and motivate our audiences.
• Amplify and Expand: Share stories across earned media, social media, blogs, YouTube, newsletters, and reports. Build relationships and expand the reach and impact of each campaign.
• Collaborate and Grow: Work closely with the Director of Marketing for guidance, training, and feedback to continuously refine your craft.
• Content Development: Produce high-quality marketing materials, including web pages, press releases, and weekly email campaigns promoting solar energy, permanent lighting, and water treatment solutions.
• Brand Consistency: Ensure each company’s messaging aligns with its unique identity while maintaining a cohesive tone across all brands.
• Media Relations: Build relationships with local media outlets, conduct outreach, and manage media inquiries within the San Antonio community.
• Sales Support: Develop client-facing materials, including presentations, in collaboration with the sales teams.
• Analytics and Reporting: Track engagement metrics, news coverage, and media mentions; compile performance reports.
• Website Management: Contribute to website updates and enhancements, ensuring SEO/SEM compliance and brand alignment.

Qualifications:

• Bachelor’s degree in Marketing, Communications, Journalism, Public Relations, English, Digital Media, or a related field (or equivalent work experience).
• 1–3 years of professional experience in content creation, marketing, social media management, or digital communications.
• Proven experience producing multimedia content (blogs, videos, newsletters, email campaigns, etc.) for business or brand storytelling.
• Experience managing social media platforms (Facebook, Instagram, LinkedIn, YouTube, TikTok, etc.) and growing engagement.
• Familiarity with SEO/SEM strategies and analytics tools (e.g., Google Analytics, Meta Insights, SEMrush).
• Experience with graphic design or video editing software (e.g., Adobe Creative Suite, Canva, Final Cut Pro, or similar) is preferred.

Pay: $55,000.00 - $60,000.00 per year

Benefits:

• Dental insurance
• Employee assistance program
• Health insurance
• Life insurance
• Paid time off
• Vision insurance

Work Location: In person