Position: Content Manager
Experience: 3 – 6 Years
Location: Chennai, India
Department: Marketing / Communications
Employment Type: Full-time
Job Summary
We are looking for a creative and strategic Content Manager to lead our content initiatives and manage the end-to-end content creation process. The ideal candidate will be responsible for developing engaging, consistent, and brand-aligned content across digital platforms to drive awareness, engagement, and conversions.
Key Responsibilities
- Develop and execute a comprehensive content strategy aligned with business goals and brand guidelines.
- Plan, create, edit, and publish high-quality content for websites, blogs, social media, email campaigns, and marketing materials.
- Collaborate with design, marketing, and product teams to produce impactful and cohesive content.
- Manage and maintain the content calendar to ensure timely delivery of assets.
- Conduct keyword research and apply SEO best practices to optimize content visibility.
- Track and analyze content performance using analytics tools, providing regular reports and insights for improvement.
- Oversee content writers, editors, and freelancers, ensuring quality and consistency in tone, style, and messaging.
- Stay up to date with industry trends, content marketing tools, and emerging digital platforms.
Required Skills & Qualifications
- Bachelor’s degree in English, Journalism, Mass Communication, Marketing, or a related field.
- 3–6 years of proven experience in content management, copywriting, or digital marketing.
- Strong command over English with excellent writing, editing, and proofreading skills.
- Proficiency in using CMS tools (e.g., WordPress, HubSpot) and SEO tools (e.g., Google Analytics, SEMrush, Ahrefs).
- Experience in managing social media content and campaigns.
- Basic understanding of graphic design and video editing tools (Canva, Adobe Suite) is a plus.
- Ability to manage multiple projects, meet deadlines, and work collaboratively with cross-functional teams.
Key Competencies
- Strong storytelling and creative thinking abilities.
- Excellent project management and organizational skills.
- Data-driven mindset with attention to detail.
- Leadership skills to mentor and manage content teams or freelancers.
Job Types: Full-time, Permanent
Pay: ₹200,000.00 - ₹400,000.00 per year
Work Location: In person