Copywriter

The Copywriter, Global Marketing will join our in-house Design Team writing engaging product, advertising, and recipe content specifically for consumers who enjoy our vast portfolio of products. This role will work closely with Designers, Content Producers and Marketing Managers, to develop and execute content that drives brand awareness and consumer engagement.

Key Responsibilities:

• Content Creation: Write clear, persuasive, and engaging copy for product descriptions, advertisements, marketing materials, and recipes.
• Brand Voice: Maintain and enhance our brand’s voice across various platforms, ensuring consistency and alignment with our marketing strategy.
• Research: Conduct market research and competitor analysis to identify trends and insights that can inform content development.
• Collaboration: Work closely with cross-functional teams, including product development, graphic design, and digital marketing, to produce cohesive and effective marketing campaigns.
• Editing and Proofreading: Review and edit content for accuracy, clarity, and adherence to brand guidelines.
• SEO Optimization: Incorporate SEO best practices into copy to enhance online visibility and engagement.
• Performance Tracking: Monitor and analyze content performance metrics to refine strategies and improve future campaigns.

Job Type: Contract

Pay: $50.00 - $55.00 per hour

Expected hours: 40 per week

Benefits:

• Flexible schedule

Work Location: Hybrid remote in Hunt Valley, MD 21031