Copywriter

Timings:
Monday – Friday: 09:00 AM – 05:30 PM
Saturday: 09:00 AM – 01:00 PM

Job Description

Scaleup Connect is hiring for one of our clients seeking a talented and innovative Copywriter to join their Marketing Department. The ideal candidate will be responsible for creating compelling, engaging, and conversion-focused content across multiple digital platforms while leveraging AI tools and prompt engineering techniques.

Key Responsibilities

• Write clear, persuasive, and engaging copy for websites, product descriptions, social media, email campaigns, and paid advertisements.
• Develop scripts for video ads, UGC campaigns, explainer videos, and other marketing initiatives.
• Craft optimized prompts for AI/LLM tools to generate high-quality marketing content aligned with brand objectives.
• Ensure consistency in brand voice and storytelling across all marketing channels.
• Conduct research on industry trends, audience behavior, and competitor strategies to enhance content effectiveness.
• Review, edit, and optimize content for clarity, accuracy, and performance.

Requirements

• 2–3 years of professional copywriting experience.
• Strong storytelling and marketing copy development skills.
• Experience in scriptwriting for digital and video campaigns.
• Practical knowledge of AI tools and prompt engineering.
• Excellent attention to detail and problem-solving ability.
• Bachelor’s degree in a relevant field.
• Portfolio of published work is mandatory.

Pay: Rs80,000.00 - Rs140,000.00 per month

Application Question(s):

• Please provide a link to your copywriting portfolio or samples of your published work.

(Short answer – mandatory)

• Which types of marketing copy have you written professionally?

(Short answer – mandatory)

• List all the AI tools you use (such as ChatGPT or similar LLM tools) for copywriting?

(Short answer – mandatory)

• Have you written scripts for video advertisements, UGC campaigns, or explainer videos? If yes, please provide specific links to the content or mention the brands and products you created scripts for.

(Short answer – mandatory)

• Which marketing platforms have you written copy for?

(Short answer – mandatory)

• How do you ensure your copy aligns with a brand’s voice and maintains consistency across different platforms?

(Short answer – mandatory)

• Write a 3–4 line ad copy for a new fitness app that encourages users to download it today. Focus on clarity, urgency, and conversion.

(Short answer – mandatory)

• Write a short 70–100 word story-based social media post for a product launch that grabs attention, creates curiosity, and drives engagement. Specify the product and target audience.

(Short answer – mandatory)

Experience:

• Copywriting: 2 years (Required)

Language:

• English (Required)

Location:

• Karachi (Required)

Work Location: In person