Digital Marketer Executive

Position: Digital Marketing Executive

Location: Lucknow

Work from Office (Timings 09:30 AM - 06:30 PM) Mon-Sat

About Us:

We are a dynamic and innovative company in the pharmaceutical sector, committed to improving health and well-being through our range of high-quality products. We are looking for a talented and versatile Digital Marketing Executive to join our team, someone who can seamlessly integrate their skills in digital marketing, graphic design, e-commerce, and web development to enhance our brand presence and drive business growth.

Key Responsibilities:

- Develop and implement comprehensive digital marketing strategies to increase brand awareness and drive online sales.

- Manage and optimize digital advertising campaigns across platforms such as Google Ads, Facebook, Instagram, and LinkedIn.

- Analyze campaign performance data to identify trends and insights, making data-driven decisions to improve ROI.

- Create visually appealing and engaging graphics for digital marketing campaigns, including social media posts, email newsletters, and website content.

- Collaborate with the marketing team to ensure consistency in brand messaging and visual identity.

- Oversee the listing and management of products on various e-commerce platforms, ensuring accurate product descriptions, images, and pricing.

- Optimize product listings for search engines to increase visibility and sales.

- Monitor e-commerce platform analytics to track sales performance and identify opportunities for growth.

- Assist in the development and maintenance of the company website, ensuring it is user-friendly, responsive, and optimized for SEO.

- Implement website updates and improvements to enhance user experience and engagement.

- Stay up-to-date with industry trends and regulations to ensure marketing efforts comply with relevant guidelines.

- Collaborate with the product development team to effectively communicate product benefits and features to the target audience.

Qualifications:

- Bachelor’s degree in Marketing, Graphic Design, Web Development, or a related field.

- Proven experience in digital marketing, graphic design, and e-commerce management.

- Proficiency in graphic design software such as Adobe Creative Suite (Photoshop, Illustrator, InDesign).

- Strong understanding of e-commerce platforms like Shopify, Amazon, eBay, etc.

- Knowledge of HTML, CSS, and web development tools.

- Familiarity with SEO, SEM, and analytics tools such as Google Analytics.

- Excellent communication and project management skills.

- Ability to work independently and as part of a team in a fast-paced environment.

- Prior experience in the pharmaceutical industry is a plus.

If you are a creative and strategic thinker with a passion for digital marketing and a knack for design, we would love to hear from you. Apply now to join our team and make a difference in the world of pharmaceuticals.

Job Type: Full-time

Pay: ₹12,000.00 - ₹15,000.00 per month

Work Location: In person