Digital Marketing Executive (Social Media + SEO/Link Building)

Job Overview:

We are looking for a dynamic and creative Digital Marketing Executive who can manage social media platforms while also contributing to SEO efforts, particularly link building. The ideal candidate should be both creative and analytical, with a strong understanding of content, engagement, and off-page SEO strategies.

Key Responsibilities:

• Manage and grow social media platforms (Facebook, Instagram, LinkedIn, etc.)
• Create, schedule, and publish engaging content (posts, reels, stories)
• Develop and execute social media strategies to increase brand awareness and engagement
• Monitor trends and optimize content performance
• Plan and execute link-building strategies to improve website authority
• Conduct outreach for guest posting, collaborations, and backlinks
• Perform competitor backlink analysis and identify opportunities
• Track and analyze SEO performance using tools
• Run and monitor paid social media campaigns (optional/plus)
• Generate performance reports and insights for both social media and SEO
• Collaborate with content and design teams for marketing campaigns

Requirements:

• Bachelor’s degree in Marketing, Media, IT, or related field
• 1–3 years of experience in Digital Marketing, Social Media, or SEO
• Hands-on experience with social media tools and scheduling platforms
• Familiarity with SEO tools (Ahrefs, SEMrush, Moz, etc.)
• Strong communication, copywriting, and research skills
• Basic knowledge of graphic tools (Canva or similar) is a plus
• Understanding of current digital marketing trends and best practices

Pay: Rs35,000.00 - Rs45,000.00 per month

Work Location: In person