Digital Marketing & Lead Generation Specialist -Ecommerce

Full job description

We are a growing marketing agency looking for a talented and results-driven Digital Marketing Specialist to join our team. This role is perfect for someone who loves working with campaigns, analytics, and creative strategy to generate measurable business growth.

Key Responsibilities

• Plan, execute, and optimize paid campaigns across Meta Ads (Facebook & Instagram), Google Ads, and other digital platforms.
• Manage campaign budgets, monitor KPIs, and deliver performance reports.
• Conduct keyword research, audience segmentation, and competitor analysis.
• Optimize campaigns for lead generation, conversion, and ROI.
• Coordinate with designers, copywriters, and sales teams to develop compelling ad creatives and landing pages.
• Track performance using tools like Google Analytics, Meta Ads Manager, and CRM dashboards.
• Stay updated on digital marketing trends, algorithm changes, and best practices.
• Support email marketing, SEO/SEM, and remarketing strategies when needed.

Job Type: Full-time

Pay: Rs100,000.00 - Rs130,000.00 per month