Digital Marketing Manager

We’re looking for a results-driven Digital Marketing Manager with strong experience in app growth to lead and scale mobile app acquisition and retention strategies.



Key Responsibilities:

• Plan and execute app growth strategies (user acquisition, activation, retention)
  
• Manage paid campaigns across Meta, Google, TikTok, and other channels
  
• Optimize app installs, CPI, CAC, and LTV
  
• Work with tracking tools (AppsFlyer, Firebase, Adjust) to ensure accurate attribution
  
• Run A/B tests on creatives, funnels, and app store listings (ASO)
  
• Collaborate with design and product teams to improve user journey and conversion
  
  
  

Requirements

• 3–5+ years in digital marketing, with hands-on app growth experience
  
• Proven experience working on GCC market.
  
• Strong performance marketing background
  
• Experience with mobile measurement partners (MMPs)
  
• Data-driven mindset with solid analytical skills
  
• Familiar with ASO and funnel optimization
  
  
  

Nice to Have:

Experience with subscription-based apps
Knowledge of CRM, push notifications, and lifecycle marketing


Location : Dokki - Giza

Type : Full-time