Digital Marketing Specialist

Digital Marketing Specialist (Onsite – Full-Time | Night Shift)

Location: Onsite
Employment Type: Full-Time
Shift: Night Shift (US Hours)

Job Overview

We are looking for a results-driven Digital Marketing Specialist to join our performance-focused team. The ideal candidate will have hands-on experience managing paid advertising campaigns across major social media platforms and working with US-based clients or similar international environments. This role requires close collaboration with the HR team to execute marketing strategies aligned with business objectives.

Key Responsibilities

• Plan, execute, and optimize paid campaigns across Facebook, Instagram, TikTok, and other social media platforms
• Manage the full campaign lifecycle, including targeting, budgeting, A/B testing, and performance optimization
• Monitor campaign performance and implement data-driven improvements to maximize ROI
• Coordinate with the HR team to align campaign execution with hiring and business goals
• Manage multiple campaigns in a fast-paced, target-driven environment
• Create compelling ad copy and campaign messaging aligned with brand objectives
• Design basic marketing creatives and flyers when required (preferred skill)

Qualifications

• Proven experience in digital marketing with a strong focus on paid social media campaigns
• Experience working with US clients or international companies preferred
• Proficiency in Facebook Ads Manager, Instagram Ads, TikTok Ads, and related tools
• Strong understanding of campaign optimization, analytics, and performance metrics
• Excellent communication and analytical skills
• Strong organizational skills with the ability to meet tight deadlines
• Immediate availability preferred

Why Join Us

• Opportunity to work on US-based clients and international campaigns
• Fast-paced, performance-oriented work environment
• Competitive compensation package
• Strong growth opportunities for high-performing individuals

Job Type: Full-time

Work Location: In person