Digital Marketing Specialist

Hello, and thank you for your interest in the position!

Front Desk Helpers is a woman-founded outsourcing company based in New Jersey, USA, established in 2015. Our areas of expertise are talent solutions for healthcare, IT, telecommunications, transportation, architecture, HR management and other fields. Our company is being operated and doing business with our clients based on the principles of transparency, mutual respect and open communication.

At the moment we are looking for a remote Digital Marketing Specialist to join the New York home health agency. The role focuses on digital marketing performance, competitor analysis, and collaborating with third-party specialists for Google Ads and SEO. This role ensures data-driven strategies and campaign optimizations.

You will enjoy the position if you know how to work with people, listen to their needs, coordinate their actions, and have decision-making and planning skills. We have a solid supportive team and a supervisor who has a reputation as a demanding, yet executive person.

The skills we are looking for:

• Your own computer and access to the internet.
• Spoken and written English language proficiency (Spanish and Russian languages will be an advantage)
• Computer skills (Gmail, Excel, CRM, working with files in different formats).
• Experience with analytics and reporting (Google Analytics, YouTube Analytics, Facebook Ads Manager).
• Knowledge of paid social media advertising.
• Competitor and market research skills.
• Strong collaboration and communication for coordinating with third-party partners.
• Ability to multitask and prioritize.
• High level of stress resistance.

What is the work schedule:

Mon-Fri 9:00 am — 5:00 pm according to New York time.

What do we offer:

• We provide 1 week of training for new employees
• Overtime is paid 1.5 times the usual hourly rate.
• Work in an experienced team, under the supervision of a manager.
• Ability to work remotely in the afternoon hours.
• Paid vacation after one year of employment.
• Bonus system as a way for employees to express appreciation to each other.
• We provide our employees with IP phones as the instrument to connect to USA customers as well as all the necessary software (CRM, virtual fax machine, SMS service, VPN).
• Open-minded management, who are easy to contact.
• Equal opportunities for people of any age, gender, or nationality.
• Opportunity to learn such skills as adaptability, conflict resolution, prioritization & time management, work ethic, professional email communication, report preparation, etc.

What would be your responsibilities:

• Manage and run social media advertising campaigns (Facebook, Instagram, LinkedIn).
• Track and analyze Google Ads performance, working with the third-party to refine campaigns. Research of keywords
• Monitor SEO efforts, ensuring alignment with business goals and suggesting adjustments when needed.
• Optimize and promote YouTube content (metadata, tags, paid ad,. etc).
• Conduct competitor analysis and monitor market trends.
• Track digital marketing performance and generate digital monthly reports with insights and recommendations.

Thank you!