Digital Marketing Specialist

Job Summary:

We are seeking a talented Digital Content Writer and Manager to create engaging blogs, manage digital advertising campaigns on Meta and Google, and optimize content for search engines (SEO). The ideal candidate will have a strong writing background, a passion for digital marketing, and a proven track record in managing successful ad campaigns.

Key Responsibilities:

• Content Creation:
• Write, edit, and publish high-quality blog posts that engage the target audience.
• Research industry trends and topics to develop relevant content.
• Digital Advertising:
• Manage and optimize advertising campaigns on Meta (Facebook, Instagram) and Google Ads.
• Analyze campaign performance and make data-driven adjustments to improve results.
• SEO Management:
• Conduct keyword research to identify opportunities for content optimization.
• Implement on-page and off-page SEO strategies to improve search engine rankings.
• Analytics and Reporting:
• Monitor website traffic and ad performance using analytics tools.
• Prepare regular reports on content performance, SEO rankings, and ad effectiveness.
• Collaboration:
• Work with the marketing team to align content strategy with overall marketing goals.
• Collaborate with designers and developers to enhance content presentation.

Qualifications:

• Bachelor’s degree in Marketing, Communications, English, or a related field.
• Proven experience in writing blogs and managing digital marketing campaigns.
• Familiarity with SEO best practices and tools (e.g., Google Analytics, SEMrush).
• Proficient in using Meta Ads Manager and Google Ads facebooks Ads and Linkedin Ads.
• Excellent written and verbal communication skills.
• Strong analytical skills and attention to detail.

Job Type: Full time - Onsite

Location: Ravi Block Allama I qbal town Lahore

Job Timings: 10:00Am to 7:00Pm

Job Type: Full-time

Pay: Rs70,000.00 - Rs90,000.00 per month

Application Question(s):

• Candidate must be expert in digital marketing areas as per job description
• This job is for Onsite not remote
• Salary should be in our range as per bracket given

Education:

• Bachelor's (Preferred)

Work Location: In person