Digital Performance Marketing Manager

Job Title: Digital Performance Marketing Manager
Company: Sunday Bazar – Pakistan’s Top Online Thrift Store
Location: Model Colony, Gulshan-e-Jami, Malir, Karachi
Job Type: Full-Time (Onsite)
Working Hours: Monday to Saturday, 10:00 AM – 7:00 PM
Openings: 1
Status: Immediate Hiring

About Sunday Bazar

Sunday Bazar is Pakistan’s fastest-growing online thrift platform, known for offering stylish pre-loved fashion and lifestyle products at affordable prices. We’re on the lookout for a Digital Performance Marketing Manager to take charge of our paid advertising initiatives, optimize performance metrics, and accelerate online sales growth.

Key Responsibilities

• Strategize, launch, and scale paid media campaigns — primarily on Meta Ads, ensuring maximum return on ad spend (ROAS).
• Manage budgets efficiently and optimize campaigns for conversions, engagement, and retention.
• Collaborate with creative and content teams to develop eye-catching ad visuals and persuasive copy.
• Coordinate with product and inventory teams to align campaigns with stock levels and promotional cycles.
• Work alongside developers to improve website conversion rates (CRO) and user experience.
• Monitor and evaluate KPIs including ROAS, CTR, CAC, LTV, and CPM, presenting data-driven insights for continuous improvement.
• Conduct market and competitor analysis to identify growth opportunities and refine marketing strategies.

Requirements

• Minimum 2–3 years of experience managing Meta Ads or digital performance campaigns.
• Demonstrated success in handling large-scale ad budgets (7–8 figures PKR/month).
• Strong analytical, reporting, and optimization skills.
• Sound understanding of e-commerce funnels, retargeting, and attribution models.
• Experience with Google Ads, Email Marketing, or WhatsApp Marketing will be an advantage.
• Excellent communication, leadership, and team coordination abilities.

What We Offer

• Competitive salary package based on expertise and performance.
• Hands-on opportunity to manage significant ad budgets with measurable business impact.
• A collaborative and creative work culture that values innovation and results.
• Direct involvement in the growth of one of Pakistan’s most dynamic e-commerce brands.

Apply Now: Send your CV to Usama.hr@sundaybazar.com.pk or WhatsApp at 0303-2356310
Office Location: Model Colony, Gulshan-e-Jami, Malir, Karachi
Timings: 10:00 AM – 7:00 PM (Monday to Saturday)
Immediate Hiring

Job Type: Full-time

Pay: Rs100,000.00 - Rs150,000.00 per month

Ability to commute/relocate:

• Karachi: Reliably commute or planning to relocate before starting work (Required)

Application Question(s):

• What is your Current Salary?
• What is your Expected Salary?
• Is it feasible for you to commute to Model Colony, Gulshan-e-Jami, Malir?

Education:

• Bachelor's (Required)

Experience:

• Performance Marketing: 3 years (Required)

Language:

• English (Required)

Location:

• Karachi (Required)

Work Location: In person