Google Ads Specialist

Job Summary

We are looking for a skilled and performance-driven Google Ads Specialist to plan, execute, and optimize paid advertising campaigns across Google platforms. The ideal candidate will have strong analytical skills, excellent communication abilities, and hands-on experience in managing high-ROI campaigns.

Key Responsibilities

• Plan, create, and manage Google Ads campaigns (Search, Display, YouTube, Shopping).
• Conduct keyword research, ad copy creation, and A/B testing.
• Optimize bids, budgets, landing pages, and conversion tracking.
• Monitor campaign performance to maximize ROI and reduce CPA.
• Analyze data using Google Analytics and Google Ads reports.
• Coordinate with marketing, design, and sales teams.
• Prepare daily, weekly, and monthly performance reports.
• Stay updated with Google Ads policies and best practices.

Requirements

• Bachelor’s degree in Marketing, Business, or a related field.
• Proven experience as a Google Ads Specialist or PPC Executive.
• Strong verbal and written communication skills.
• Hands-on experience with Google Ads, GA4, and Google Tag Manager.
• Knowledge of conversion tracking, remarketing, and audience targeting.
• Ability to work independently and under deadlines.
• Immediate joiners preferred.

Skills & Competencies

• Data-driven and analytical mindset
• Excellent communication and reporting skills
• Strong attention to detail
• Time management and multitasking ability
• Problem-solving and optimization skills

Job Types: Full-time, Permanent