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Inside Sales Executive – Inbound B2B | Martech, AI & Digital Strategy

India

About Pulp Strategy

Pulp Strategy is a full-stack digital agency and innovation powerhouse, building strategic Digital, MarTech and AI-powered solutions for enterprise and mid-market brands. Our proprietary platforms, including Channel Command™, NeuroRank™, Yukti AI, and Jaldi Engage™, are transforming channel ecosystems, driving LLM SEO dominance, and automating demo-led conversions for B2B clients globally.

Role Overview

This is not a tele-calling or cold-calling role.
You will manage qualified inbound leads, run strategic discovery coordination, and ensure seamless proposal handovers by working closely with the Strategy team. The leads are pre-qualified through companies’ campaigns, AI tools, demo workflows, and thought leadership efforts.

The goal: ensure funnel velocity, timely proposal coordination, and support high-value closures.

Key Responsibilities

Inbound Lead Qualification

  • Review and qualify inbound leads from marketing, website demos, LLM SEO flows, or founder networks
  • Score and prioritize leads using firmographics, urgency, and solution fit
  • Maintain hygiene in CRM (e.g., Zoho) with updated lead stages and notes

Discovery, Coordination & Proposal Handoff

  • Schedule and confirm discovery meetings with Strategy, Product, or Founder
  • Prepare internal briefs on each lead, industry, persona, past interactions, urgency
  • Coordinate with the Strategy team to prepare and dispatch tailored proposals, pitch decks, or demos. Or prepare commercial proposals
  • Track proposal follow-ups, next-step commitments, and secure feedback from clients

Lead Engagement & Communication

  • Maintain structured, professional communication with prospects via email, LinkedIn, and WhatsApp
  • Respond to queries with speed and clarity
  • Ensure all client-facing touchpoints are logged in CRM with accuracy

Funnel Reporting & Insights

  • Share weekly updates on:
  • MQL to SQL conversion
  • Proposal tracking
  • Meeting-to-deal velocity
  • Flag delays, drop-offs, or red signals proactively to Business Head

Platform Familiarity (Training Provided)

  • Learn and be able to explain value of:
  • NeuroRank™ (LLM SEO engine)
  • Channel Command™ (partner ecosystem automation)
  • Yukti AI (autonomous demo agent)
  • Jaldi Engage™ (AI-integrated WhatsApp CRM)
  • Digital and GTM Strategy

Ideal Candidate Profile

  • 2–3 years of experience in inside sales or pre-sales in a B2B, MarTech, SaaS, or digital agency environment
  • Excellent communication, fluent in email, LinkedIn, and professional verbal interactions
  • Quick learner, eager to work on AI-led solutions and IP-based selling
  • High attention to detail, task tracking, and ownership of outcomes
  • Confident working with CXOs, marketing heads, and enterprise personas
  • Familiarity with CRM tools (HubSpot, Zoho, etc.) and funnel dashboards

What This Role Does Not Involve

  • ❌ No cold calling
  • ❌ No mass email campaigns
  • ❌ No aggressive tele-sales scripting

Compensation & Growth

  • Base CTC: + Performance Incentives: Based on revenue and deal close
  • Growth Path: Progression to Strategy, Pre-Sales Consultant, or Account Success Manager within 12–18 months

Work Culture & Environment

  • Fast-paced, entrepreneurial environment with direct access to founders
  • Innovation-led: You will learn frameworks that don’t exist in traditional agencies
  • Daily exposure to advanced AI tools, high-value deals, and CXO-level conversations

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