Lead Generation Specialist

Lead Generation Specialist
Location: Islamabad, Pakistan (On-site/Hybrid)
Overview
We are seeking a proactive Lead Generation Specialist to identify, research, and generate qualified leads through online prospecting, email outreach, and digital marketing channels. The ideal candidate will have experience in B2B/B2C lead generation, CRM management, and outbound campaigns.
Key Responsibilities

• Research and identify potential prospects using LinkedIn, Google, directories, and industry databases.
• Build and maintain targeted lead lists and CRM records.
• Execute and optimize cold email outreach campaigns.
• Support lead generation efforts through Google Ads, Meta Ads, and LinkedIn Ads.
• Track lead generation performance and prepare reports.
• Collaborate with sales and marketing teams to improve lead quality.

Requirements

• 2+ years of experience in lead generation, prospecting, or business development.
• Experience with cold outreach and lead sourcing tools.
• Proficiency in LinkedIn Sales Navigator and CRM platforms.
• Strong research, communication, and organizational skills.
• Ability to work independently and achieve lead generation targets.

Preferred

• Experience with Apollo, Instantly, ZoomInfo, Clay, or similar tools.
• Familiarity with Google Ads and Meta Ads.
• Experience in insurance, healthcare, SaaS, home services, or BPO industries.

Pay: Rs150,000.00 - Rs200,000.00 per month

Work Location: In person