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Marketing Assistant (Part-Time)

Hammond, United States

Great employees are essential to maintaining the confidence our customers place in us. FGB believes that our employees are our greatest asset as demonstrated in their professionalism and dedication. We encourage open communication and strive to cultivate an environment in which our employees will contribute new ideas and innovations that will help us excel. As we grow, we want YOU to join our team to help fulfill our mission of serving the banking needs in our local communities.

Our full-time employees are eligible for amazing benefits including medical, dental, vision, and basic life/AD&D insurance, prescription drug benefits, long term disability, and salary continuance (short-term disability). In addition, they get paid holidays, paid vacation and sick leave, a tuition reimbursement program, 401k, section 125 cafeteria plan, and the opportunity to earn FGB stock grants. Apply today to enjoy these benefits and more!

Position Summary

This part-time position offers the opportunity to participate in various marketing projects. The Marketing Assistant will work with our dynamic marketing team and gain hands-on experience in the exciting world of financial marketing.

Essential Duties and Responsibilities

Event Coordination: Support the planning and execution of marketing events, from brainstorming ideas to managing logistics and post-event analysis, including
- Serve as event lead, managing all logistics such as guest list, event set-up/break-down, vendor/staff communication, etc.
- Source venue, catering, vendors, etc.
- Develop and maintain event budget.
- Collaborate with marketing team to help create effective promotional campaigns for each event.
- Provide post-event report, including budget & logistical wrap-up.

Inventory Management: Oversee all aspects of promotional items and event materials, including fielding requests, ordering, maintaining inventory and delivery of items.

Distribution: Oversee in printing, laminating and distribution of marketing materials (ex: flyers) and signage, as needed.

Editing: Proofread and edit marketing collateral, which include articles, ads, flyers, invites, internal and external communication and brochures.

Collaboration: Work closely with the marketing team and other departments to ensure cohesive and effective marketing efforts. Assist in the brainstorming, development and implementation of marketing campaigns, including email marketing, digital advertising, and promotional activities.

Content Creation: Assist in creating engaging content for various marketing channels.

Photography: Responsible for taking photos of community and corporate events.

Networking: Serve as First Guaranty Bank liaison in external relations with local civic organizations (Chamber, Rotary, etc.). Attend meetings, luncheons, etc., when appropriate.

Market Research: Conduct research on industry trends, competitor activities, and customer preferences to inform marketing strategies.

Administrative Tasks: Support the marketing team with various administrative tasks, such as maintaining project tracking spreadsheets and organizing marketing materials, validate and fulfill request for information, tracking mail and requests, track credit card expenses and invoices for department.

Vendor Management: Serve as liaison between various vendors and departments, print suppliers, freelance talent, and various marketing services.

Social Media: Assist with the growth of First Guaranty Bank’s social media presence.

Graphic Design: Assist in creating visually appealing graphics and marketing materials using design software.

Compliance: Maintain marketing file for compliance.

Some local and out-of-state travel.

Any other duties and/or activities as may be assigned by your supervisor.

Adheres to the BSA Policy and all other Bank Policies.

Minimum Qualifications (Education, Experience, Skills)

Required:

Bachelor’s degree in Marketing, Communications, Media, Public Relations, Graphic Design, or a closely related field; or equivalent professional experience within a marketing environment.
Solid understanding of core marketing principles and practices.
Ability to evaluate and apply emerging technologies to enhance marketing strategies.
Exceptional proofreading, grammar, and copywriting skills.
Strong attention to detail and commitment to accuracy.
Excellent verbal and written communication abilities.
Proficiency in Microsoft Office applications, including PowerPoint, Word, and Excel.

Preferred:

Experience with Adobe Creative Suite (InDesign, Illustrator, Photoshop) is highly desirable and will be considered in the selection process.
Foundational knowledge of Search Engine Optimization (SEO) and Search Engine Marketing (SEM) principles.

Physical Demands and Work Environment

The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this position. Reasonable accommodations may be made to enable individuals with disabilities to perform the functions.

While performing the duties of this position, the employee is regularly required to talk and hear. The employee frequently is required to use hands or fingers, handle, or feel objects, tools or controls. The employee is occasionally required to stand; walk; sit; reach with hands and arms; climb or balance; and stoop, kneel, crouch, or crawl.

The employee must occasionally lift and/or move up to 25 pounds. Specific vision abilities required by this position include close vision, distance vision, color vision, peripheral vision, and the ability to adjust focus.

The noise level in the work environment is usually moderate.

This job description in no way states or implies that these are the only duties to be performed by the employee(s) incumbent in this position. Employees will be required to follow any other job-related instructions and to perform any other job-related duties requested by any person authorized to give instructions or assignments.

All duties and responsibilities are essential functions and requirements and are subject to possible modification to reasonably accommodate individuals with disabilities. To perform this job successfully, the incumbents will posses the skills aptitudes and abilities to perform each duty proficiently. Some requirements may exclude individuals who pose a direct threat or significant risk to the health or safety of themselves or others. The requirements listed in this document are the minimum levels of knowledge, skills or abilities.

Equal Opportunity Employer/Protected Veterans/Individuals with Disabilities
This employer is required to notify all applicants of their rights pursuant to federal employment laws. For further information, please review the Know Your Rights notice from the Department of Labor.

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