Marketing Associate, Community Marketing Site Activation Lead

JOB DESCRIPTION

The Community Marketing team unifies and amplifies initiatives that build trust in communities, empower consumers, and strengthen relationships with Chase customers. Join a team focused on delivering community experiences and practical financial education that increases relevance, connection, and impact.

As a Marketing Associate Site Activation Lead on the Chase Money Skills hub, you will own day-to-day publishing operations and analytics implementation to ensure approved content is published accurately and consistently. You will apply structured tagging and metadata to improve discoverability and reporting, and you will ensure pages are instrumented so performance can be measured and optimized. You will serve as the operational bridge between editorial, controls and approvals, and the site platform to enable reliable, governed delivery at scale.

Job Responsibilities:

• Build and publish hub pages and assets in the Chase ecosystem platform, ensuring template adherence, mobile readiness, accessibility checks, and release timing.
• Implement and maintain analytics instrumentation for hub content, including page-level tracking and module or journey events where applicable.
• Apply and govern taxonomy tags, metadata, internal linking patterns, and naming conventions to support discoverability and reporting consistency.
• Coordinate content through the governed workflow from approval to publish, confirming approvals are complete prior to release.
• Verify content accuracy against approved copy, including links, embedded assets, formatting, and accessibility requirements.
• Test analytics implementation quality, confirming tags and events fire as expected and data is captured reliably across formats.
• Maintain recurring reporting inputs and performance snapshots, including what shipped, performance by topic and format, entry pages, and discovery indicators.
• Document operational hygiene items such as content inventory, version and change logs, refresh schedules, and publishing procedures, escalating platform issues as needed.

Required qualifications, capabilities, and skills:

• Demonstrate 3+ years of experience in web publishing, digital production, or content operations.
• Implement analytics tagging and instrumentation for web content, including events and conversion measurement.
• Execute accurately in governed workflows with approvals and version control.
• Coordinate across multiple stakeholders, manage deadlines, and keep work moving from approval to publish.
• Apply a solutions-oriented approach to managing multiple initiatives with operational rigor.

Preferred qualifications:

• Publish in a content management system and perform structured content entry.
• Use dashboards and recurring performance reporting, including taxonomy-based performance views.
• Apply release management practices, QA checklists, and clear operational documentation.
• Advance financial inclusion and deliver positive social impact through education experiences.

Additional information:

• Travel: 10%

ABOUT US

Chase is a leading financial services firm, helping nearly half of America’s households and small businesses achieve their financial goals through a broad range of financial products. Our mission is to create engaged, lifelong relationships and put our customers at the heart of everything we do. We also help small businesses, nonprofits and cities grow, delivering solutions to solve all their financial needs.

We offer a competitive total rewards package including base salary determined based on the role, experience, skill set and location. Those in eligible roles may receive commission-based pay and/or discretionary incentive compensation, paid in the form of cash and/or forfeitable equity, awarded in recognition of individual achievements and contributions. We also offer a range of benefits and programs to meet employee needs, based on eligibility. These benefits include comprehensive health care coverage, on-site health and wellness centers, a retirement savings plan, backup childcare, tuition reimbursement, mental health support, financial coaching and more. Additional details about total compensation and benefits will be provided during the hiring process.

We recognize that our people are our strength and the diverse talents they bring to our global workforce are directly linked to our success. We are an equal opportunity employer and place a high value on diversity and inclusion at our company. We do not discriminate on the basis of any protected attribute, including race, religion, color, national origin, gender, sexual orientation, gender identity, gender expression, age, marital or veteran status, pregnancy or disability, or any other basis protected under applicable law. We also make reasonable accommodations for applicants’ and employees’ religious practices and beliefs, as well as mental health or physical disability needs. Visit our FAQs for more information about requesting an accommodation.

Equal Opportunity Employer/Disability/Veterans

ABOUT THE TEAM

Our Consumer & Community Banking division serves our Chase customers through a range of financial services, including personal banking, credit cards, mortgages, auto financing, investment advice, small business loans and payment processing. We’re proud to lead the U.S. in credit card sales and deposit growth and have the most-used digital solutions – all while ranking first in customer satisfaction.