Marketing Director

About Us

At Smart Bricks, we make residential real estate buying easier and smarter with our industry-leading technology. Our platform uses advanced AI technology to help buyers find the best deals quickly and with less effort, and ultimately give them the confidence they need to make better buying decisions.

We're the only PropTech to be backed by some of the world's biggest names in tech and real estate, the likes of NVIDIA, Google, Microsoft, and experts from Zillow, Airbnb, and OpenAI.

Role Overview

We are seeking a marketing director to lead our growth marketing, brand strategy, and customer acquisition efforts. This role requires a visionary leader with a strategic mindset and hands-on expertise in digital marketing, brand positioning, and growth hacking.

The CMO will play a critical role in scaling Smart Bricks by driving our go-to-market strategy, building a world-class marketing team, and leveraging AI-powered insights to achieve exponential growth and brand leadership.

Key Responsibilities

• Marketing Strategy & Leadership
• Develop and implement a comprehensive marketing strateg yto drive brand awareness, customer acquisition, and revenue growth.
• Build and lead ahigh-performing marketing team, fostering a culture of innovation and data-driven decision-making.
• Digital Growth & Performance Marketing
• Design and execute growth marketing campaigns across digital channels, optimizing customer acquisition and conversion rates.
• Utilize data analytics and A/B testing to continuously improve campaign performance and lower customer acquisition costs (CAC).
• Brand Positioning & Communication
• Craft a compelling brand strategy to establish Smart Bricks as a leader in PropTech and real estate investing.
• Lead public relations and communication efforts to enhance brand credibility and customer engagement.
• Customer Insights & Data Analytics
• Leverage AI-powered insights to understand customer behavior and personalize marketing efforts.
• Utilize advanced analytics tools to track KPIs, measure ROI, and optimize marketing campaigns.
• Strategic Partnerships & Collaborations
• Establish strategic partnerships with media platforms, influencers, and industry leaders to expand brand reach.
• Collaborate with product, sales, and tech teams to create integrated marketing campaigns and drive product adoption.
  
  

Qualifications & Skills

• 10+ years of experience in digital marketing, growth marketing, or brand strategy, with at least 5 years in a leadership role.
• Proven success in scaling digital customer acquisition in high-growth tech or PropTech startups.
• Deep expertise in performance marketing, SEO/SEM, social media strategy, and content marketing.
• Strong understanding of brand positioning, storytelling, and communication strategy.
• Data-driven mindset with proficiency in analytics tools (Google Analytics, HubSpot, etc.).
• Exceptional leadership, strategic thinking, and communication skills.
  
  

Why Join Us?

• Competitive salary and an attractive commission structure.
• Equity compensation – you'll have a stake in the company's success.
• Opportunity to build and lead the marketing strategy for a high-growth PropTech startup.
• Join a fast-growing, innovative startup environment backed by global leaders in tech and real estate.
• Flexible working arrangements and a focus on work-life balance.
• Professional growth opportunities backed by a supportive and collaborative environment.
  
  

If you're a visionary marketing leader ready to drive growth and shape the brand of a disruptive PropTech, we'd love to connect!