Marketing Executive

Key Responsibilities

• Plan and implement marketing campaigns for both retail stores and e-commerce platforms.
• Manage social media presence and create engaging content aligned with brand values.
• Coordinate with design, sales, and product teams to develop promotional materials.
• Execute digital marketing strategies (SEO, SEM, email campaigns, paid ads).
• Analyze campaign performance and prepare reports with insights and improvements.
• Support influencer and affiliate marketing initiatives to expand reach.
• Organize and execute in-store promotions, events, and seasonal campaigns.
• Monitor competitor activities and market trends to identify opportunities.
• Assist in building customer loyalty programs and retention strategies.

Key Skills & Competencies

• Strong understanding of digital marketing tools & platforms (Google Ads, Meta Ads, SEO tools, etc.).
• Creativity in content creation and campaign design.
• Excellent communication and interpersonal skills.
• Analytical mindset with ability to interpret data and generate insights.
• Time management and multitasking abilities.

Qualifications

• Master’s degree in Marketing, Business Administration, or related field.
• 0–2 years of experience in marketing, preferably in retail or e-commerce.
• Knowledge of digital marketing, social media management, and campaign execution.
• Proficiency in MS Office; familiarity with Canva/Photoshop is a plus.

Job Type: Full-time

Pay: ₹50,000.00 - ₹60,000.00 per month

Benefits:

• Health insurance
• Leave encashment
• Paid sick time
• Provident Fund

Work Location: In person