Marketing Manager

About Us

At Aeon we redefine fashion by blending Abaya timeless design with sustainable practices / bold blazers and vests with cultural relevance. Our collections reflect individuality, creativity, and a commitment to excellence. We’re seeking a driven and innovative Marketing Manager to lead campaigns, grow our brand, and connect with fashion-conscious consumers globally.

Key Responsibilities

• Develop and Execute Marketing StrategyLead strategic planning and execution of multi-channel marketing campaigns aligned with business goals and seasonal launches.
• Brand ManagementEnsure consistent brand messaging and identity across all channels—digital, print, events, and retail.
• Digital Marketing & Social MediaManage and optimize social media presence, email marketing, SEO/SEM efforts, and paid advertising campaigns to drive traffic and engagement.
• Content Creation OversightCollaborate with creative teams and influencers to produce compelling content for lookbooks, campaigns, social media, and product launches.
• Influencer & PR PartnershipsIdentify and manage relationships with fashion influencers, stylists, PR agencies, and media to enhance brand visibility.
• Market & Trend AnalysisMonitor fashion trends, consumer behavior, and competitor activities to refine marketing strategies.
• Event PlanningPlan and execute brand activations, fashion shows, pop-ups, and seasonal events in key markets.
• Analytics & ReportingUse tools like Google Analytics, Meta Ads Manager, and CRM data to evaluate campaign performance and ROI.

Requirements

• Bachelor’s degree in Marketing, Fashion Management, Communications, or related field.
• 6-8 years of marketing experience, ideally in fashion, lifestyle, or consumer brands.
• Strong understanding of digital marketing tools, social media platforms, and fashion retail cycles.
• Exceptional communication and project management skills.
• Creative flair with a sharp eye for branding and design aesthetics.
• Experience working with influencers, stylists, or in PR is a plus.
• Proficiency in tools like Canva, Adobe Creative Suite, Meta Business Suite, and Google Analytics is desirable.

Preferred Qualities

• Passion for fashion, trends, and pop culture
• Strong aesthetic sense and attention to detail
• Results-driven with a growth mindset
• Collaborative and adaptable in a fast-paced environment

Job Type: Full-time

Experience:

• Marketing: 5 years (Preferred)