Marketing Manager voco Hotels Dubai, UAE

Key Responsibilities

Marketing & Campaign Management

• Plan, develop, and execute marketing campaigns for rooms, dining, and lifestyle events.
• Ensure consistent brand messaging across all touchpoints digital, print, and in-hotel.
• Collaborate with PR agencies, influencers, and media partners for promotional campaigns.
• Analyze campaign performance and prepare regular reports with actionable insights.

Social Media Strategy & Management

• Manage all official social media platforms including Instagram, TikTok, and Facebook.
• Create and maintain an engaging content calendar aligned with property goals.
• Post, schedule, and manage community interactions including messages and comments.
• Track analytics and engagement metrics, adjusting content strategy for performance growth.

Content Creation & Brand Storytelling

• Capture and edit daily photo and video content showcasing events, guests, and resort ambiance.
• Produce short-form video content and reels tailored for social engagement.
• Partner with photographers, designers, and creative agencies for high-quality visual production.
• Maintain a consistent tone and visual identity that reflects the voco brand personality.

Cross-Functional Collaboration

• Work closely with the sales, F&B, and events teams to support marketing goals.
• Coordinate promotions and brand activations with local and international partners.
• Support strategic initiatives for long-term brand growth and guest engagement.

Skills Set

• Digital Marketing & Social Media Strategy
• Content Production & Creative Direction
• Brand Development & Campaign Management
• Influencer & PR Coordination
• Analytics & ROI Optimization
• Photography / Videography

Why Join Us

• Be the creative voice of voco Hotels one-of-a-kind luxury island experience in Dubai.
• Competitive compensation, accommodation benefits, and performance incentives.
• Access to IHG career development programs and international mobility opportunities.
• Work within a dynamic, inclusive, and innovative hospitality culture that values individuality.