Media buyer And SEO Expert

Senior Media Buyer (PPC, SEO, SEM & Performance Marketing)

Company: Dial Edge Telecom
Location: Islamabad (Bahria Enclave) – Onsite
Job Type: Full-Time
Working Hours: US Time Zone
Salary Range: PKR 80,000 – 100,000 per month

Do not apply if you are looking for a remote opportunity.

Job Overview

Dial Edge Telecom is looking for a highly skilled and results-driven Senior Media Buyer with strong expertise in PPC, SEO, SEM, and full-funnel performance marketing.

The ideal candidate should be both analytical and creative, capable of managing high-budget campaigns, optimizing customer acquisition costs, and driving measurable ROI through data-driven digital marketing strategies.

Key Responsibilities

• Plan, execute, and optimize paid media campaigns across Google Ads, Meta Ads (Facebook/Instagram), TikTok, and other digital platforms
• Manage full-funnel campaigns including prospecting, retargeting, and retention
• Develop and implement advanced PPC and SEM strategies to improve ROI and reduce CPA
• Conduct keyword research, competitor analysis, and SEO optimization
• Monitor and optimize campaign performance using KPIs such as CTR, CPC, ROAS, conversions, and CPA
• Set up and manage tracking systems including Google Analytics (GA4), Google Tag Manager, Meta Pixel, and CAPI
• Collaborate with creative teams to develop high-converting ad copy, visuals, videos, and landing pages
• Run continuous A/B testing for creatives, audiences, funnels, and messaging
• Build and refine lookalike audiences and targeted customer segments
• Monitor daily performance and optimize budgets for maximum efficiency
• Prepare weekly and monthly performance reports with actionable insights

Required Qualifications

• 3-4+ years of experience in media buying or performance marketing
• Strong hands-on experience with Google Ads, Meta Ads Manager, and SEM platforms
• Proven expertise in PPC, SEO, and digital advertising strategy
• Strong knowledge of GA4, conversion tracking, and attribution models
• Experience managing large-scale advertising budgets
• Strong analytical and problem-solving mindset
• Ability to collaborate with creative teams and guide ad production
• Bachelor’s degree in Marketing, Business, or related field (preferred)

Preferred Skills

• Experience in telecom, eCommerce, or lead generation industries
• Familiarity with tools like Ahrefs, SEMrush, or similar SEO platforms
• Basic understanding of design tools such as Canva or Adobe Creative Suite
• Strong communication and leadership abilities

What We Offer

• Competitive salary package (PKR 80K – 100K/month)
• Performance-based growth opportunities
• Work on high-budget, high-impact campaigns
• Professional and fast-paced working environment
• Opportunity to work with international (US-time zone) operations

How to Apply

Interested candidates should submit their updated CV (and portfolio if available).

Job Type: Full-time

Work Location: In person

Pay: Rs80,000.00 - Rs100,000.00 per month

Work Location: In person