Media Buyer (Digital Ads Expert)

Job Title: Media Buyer (Digital Ads Expert)
Organization: GEO PTE Academy
Location: Gulshan-e-Iqbal, Karachi
Job Type: Full-Time / Contract
Availability: Immediate Joiners Preferred

About the Role

GEO PTE Academy is looking for an experienced Media Buyer who specializes in planning, managing, and optimizing paid advertising campaigns across platforms like Facebook, Instagram, Google, and YouTube.
The ideal candidate should have hands-on experience in budget management, audience targeting, and campaign performance optimization to drive conversions and brand growth.

Key Responsibilities

• Plan, execute, and manage paid ad campaigns on Meta (Facebook & Instagram), Google Ads, and YouTube
• Develop data-driven strategies for lead generation and ROI optimization
• Conduct A/B testing for creatives, targeting, and ad placements
• Manage daily ad budgets and monitor campaign performance
• Analyze reports and adjust campaigns for maximum performance
• Research and identify new media buying opportunities
• Collaborate with content and design teams for ad creatives
• Stay updated on digital advertising trends and algorithms

Requirements

• Bachelor’s degree in Marketing, Business, or related field
• 2–4 years of proven experience as a Media Buyer or Paid Ads Specialist
• Strong command of Meta Ads Manager, Google Ads, and Analytics tools
• Ability to analyze metrics like CPC, CTR, CPA, and ROAS
• Excellent knowledge of audience segmentation and retargeting strategies
• Strong communication and reporting skills
• Immediate joining preferred

What We Offer

• Performance-based incentives & bonuses
• Fast career growth opportunities
• Supportive and creative work environment

How to Apply:

Send your CV and links to pages/accounts you’ve managed to [geopteacademic@gmail.com] Subject line: “Application – Media Buyer (Digital Ads Expert)”

Job Type: Full-time

Pay: Rs30,000.00 - Rs55,000.00 per month

Work Location: In person