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Job Summary:
We are seeking a proactive and detail-oriented Merchandiser cum Sales Executive to join our team. The ideal candidate will be responsible for managing product assortment, optimizing sales through strategic merchandising, and maintaining a strong relationship with buyers, distribution teams, and retail outlets. This role combines sales strategy with inventory control and display management to maximize profitability and customer satisfaction.
Key Roles & Responsibilities:
  • Plan product assortments and prepare sales and stock plans in coordination with buyers.
  • Liaise with buyers, retail outlets, and the distribution team to ensure seamless product flow and availability.
  • Maintain a comprehensive and updated library of sales, stock, and market trend data.
  • Collaborate with visual merchandising teams and store managers to determine optimal product displays to boost sales.
  • Prepare and present budget plans, sales forecasts, and performance reports for new product ranges.
  • Monitor stock levels and adjust inventory based on seasonal forecasts and market demand.
  • Analyze bestsellers by identifying key factors such as pricing, style, packaging, and consumer preferences to optimize sales performance.
  • Keep track of competitors' pricing, product strategies, and market trends.
  • Identify slow-moving stock and propose markdowns, promotions, or bundling strategies to clear inventory.
  • Collect and analyze customer feedback and buying patterns to refine product offerings and marketing strategies.

Qualifications & Requirements:
  • Bachelor’s degree in Business Administration, Marketing, Supply Chain, or a related field.
  • Proven experience in merchandising and sales, preferably in FMCG or beverage/water industry.
  • Strong analytical skills and proficiency in MS Excel and sales forecasting tools.
  • Excellent communication and interpersonal skills to work cross-functionally with teams.
  • Ability to work in a fast-paced environment and meet sales targets.
  • Strong understanding of consumer behavior and retail dynamics.
  • Driving License

Key Competencies:
  • Strategic planning and forecasting.
  • Inventory and stock management.
  • Sales analysis and reporting.
  • Visual merchandising.
  • Market and competitor analysis.
  • Customer-oriented mindset.

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