Performance Marketer

About Us

Story Sphere (www.thestorysphere.com) is a creative hub that transforms ideas into captivating stories through innovative content and design. We work with brands to create powerful narratives that connect with their audiences.

We are seeking a results-driven and experienced Performance Marketer to lead our digital marketing efforts. If you have a proven track record of delivering measurable results through paid campaigns and a knack for analytics, we want to hear from you!

Key Responsibilities

• Campaign Strategy & Execution:
• Develop and execute performance marketing campaigns across platforms like Google Ads, Facebook, Instagram, and LinkedIn.
• Optimize campaigns to achieve KPIs, including ROI, CTR, and conversions.
• Analytics & Reporting:
• Monitor and analyze campaign performance using tools like Google Analytics and other marketing dashboards.
• Generate detailed reports and provide actionable insights to improve campaign performance.
• Budget Management:
• Manage advertising budgets effectively to maximize returns.
• Conduct A/B testing to identify the best-performing strategies.
• Audience Targeting:
• Conduct audience research and segmentation to ensure campaigns reach the right demographics.
• Use retargeting strategies to enhance conversions.
• Collaboration:
• Work closely with content creators, designers, and other team members to develop high-performing ad creatives.
• Align marketing efforts with the brand’s goals and storytelling approach.

Requirements

• Experience: 3–5 years in performance marketing or a similar role, preferably in a creative or digital marketing agency.
• Education: Bachelor’s degree in Marketing, Business, or a related field.
• Skills:
• Proficiency in tools like Google Ads, Meta Business Suite, Google Analytics, and other PPC platforms.
• Strong analytical skills with a data-driven approach to decision-making.
• Knowledge of SEO, SEM, and conversion rate optimization (CRO).
• Excellent communication and project management skills.
• Certifications (Preferred): Google Ads Certification, Meta Blueprint Certification, etc.

What We Offer

• Competitive salary and performance incentives.
• A creative and collaborative work environment.
• Opportunities for skill development and career growth.
• A chance to work with a passionate team dedicated to exceptional storytelling.

Job Type: Full-time

Pay: ₹25,000.00 - ₹30,000.00 per month

Ability to commute/relocate:

• Kochi, Kerala: Reliably commute or planning to relocate before starting work (Required)

Education:

• Bachelor's (Preferred)

Work Location: In person